One question many people are asking is how fast fashion will survive the retail apocalypse. However, it is quite obvious that Fashion Nova has done more than survive – but is very much thriving – during this period.
Before we go into how Fashion Nova is uniquely qualified to survive the retail apocalypse, let’s look at what the retail apocalypse means – and how it has progressed over the years.
What is the Retail Apocalypse?
The retail apocalypse is the closing of numerous brick-and-mortar stores across a wide array of industries, and all over the world.
Brick-and-mortar stores have always been popular. People go to purchase various items ranging from electronics to kitchen utensils and clothes. However, since 2010, these stores have been closing around the world.
Mall visits declined by about 50% between 2010 and 2013. In 2017, retailers shut down 102 million square feet of storage space. That was when the term ‘retail apocalypse’ was coined and people talked about it for a while in articles and thinkpieces. Business Insider called it the “Amazon effect.” They calculated that Amazon cashed out on the apocalypse, generating massive amounts of revenue while their competitors lost big.
In 2019, 9,302 stores were closed in the United States, a whopping 59% drop from the number of stores closed in 2018.
The coronavirus pandemic will even result in more store closures in 2020 and for years to come. People are no longer going to shop for goods in physical stores when they can get what they need online and delivered straight to their homes.
Let’s take a look at some of the causes of the retail apocalypse.
Causes of the Retail Apocalypse.
The growth of e-commerce:
This is the major reason for the retail apocalypse. As technology grows even further, people are finding it easier to shop online than to buy from retail stores.
Apart from that, e-commerce is also very competitive in terms of promotions and pricing. So, if they can get the same price or even cheaper online, why be at the brick-and-mortar store?
Too many malls:
The growth of malls in the United States between 1970 and 2015 was twice the population. Also, when people visit malls, they prefer to spend their money on restaurants and movies than actually buying items. As a consequence, people selling products barely make any gains.
The decline of middle-class customers:
Large retail stores like Macy’s and Sears closed down as a result of decreasing numbers of middle-class customers. Because they were unable to compete with larger chain stores that cut down their price to keep their customers, they lost in the end.
Bad retail management:
If retails stores were properly managed, maybe some people would have stayed and continued shopping as usual. But this isn’t the case. Cases of poor retail management include debt accumulation and lack of accurate inventory, which results in underperforming merchandise or, worse, a lack of merchandise that people want to buy.
Now that we know what the retail apocalypse is, let’s see why Fashion Nova is qualified to survive in the chaos.
Why Fashion Nova Will Survive the Retail Apocalypse?
In less than 15 years, Fashion Nova became one of the top fashion brands in the world, with a footprint bigger than designers brands including Gucci, Louis Vuitton, and Dolce and Gabbana – all of which have decades of history behind them.
There’s something unique about this brand:
They do not have many retail stores.
They only have 5 brick-and-mortar stores in Los Angeles, and that’s all.
While other brands are busy trying to sell in stores and get people to view expensive, high-budget fashion shows to keep their customers, Fashion Nova doesn’t do either – and they likely never will.
With almost no retail presence, how do they do so well?
They sell online.
All customer orders are placed on the Fashion Nova website, with as many as 600-900 new designs made available each week.
People close to LA can get items they need from one of the retail stores, or even have their order delivered same-day via Postmates. But, since there are only 5 retail stores, even if all retail across the United States shut down altogether, Fashion Nova’s business would be almost entirely unaffected
The retail apocalypse has caused many large stores to drop the prices of their products in order to compete with online businesses. In order to cover rent payments and franchisor agreements, they’ve had to put large discounts on some of their products. Macy’s didn’t survive because they weren’t able to do this.
Fashion Nova, on the other hand, has products set at prices that can withstand the test of time and circumstance.
You can get great shoes for as low as $30 and you will find dresses that cost only $28, with the most expensive items priced not much higher than $50.
So, because the prices are already affordable, people are less likely to stop shopping with the brand. Instead, they have experienced a robust and fast-growing customer base as shoppers leave other brands behind.
Good marketing strategy:
Fashion Nova’s solid marketing strategy will keep them safe from the retail apocalypse and the changing landscape of fashion sales.
They have a huge influencer network of over 3,000 fashion and lifestyle bloggers with thousands of followers. So, as they release over 500 new styles weekly, people are readily available to buy their pieces.
Also, Fashion Nova uses high-profile celebrities like Cardi B, Nicki Minaj, and Kylie Jenner to market their products. According to the CEO, Richard Saghian, one post from Kylie Jenner can generate about $50,000 in sales.
Fashion Nova has thrived so far, and will even wax stronger in the coming years as their customer base grows.
Useful Tips To Help While Shopping For Fitting Shoes
Purchasing the right shoes is investing in healthy feet. But how can you find shoes that fit well and provide enough support for your feet?
Begin by looking at your feet and then check what’s in your closet. Stand on a piece of paper without putting on any shoes and trace the shape of your feet. Now pick all your shoes one at a time and place them on the drawing. Like most people, the shoes that are “comfortable” will match the outline of your feet closely.
Identify the shoes that cause you to experience pain. For women, most of these are high heels or those with narrow toes. Confirm if the toe of the shoe seems shorter or narrower than your toes.
When you feel like you want to replace your uncomfortable shoes, the following tips can help you pick shoes that you’ll feel comfortable in.
Shop for shoes in the afternoon – during the day your feet expand naturally as you use them, and swell when the weather is hot.
Put on the same kind of socks you’d like to wear together with that footwear.
Ensure your feet are measured – and make this a habit every time you’re purchasing new shoes. In case you have a wider or longer foot, buy a shoe that fits the larger one.
Stand when you put the shoes on. Leave at least half an inch of space between the end part of the shoe and the longest toe.
Take a walk with the shoes to feel them. Is there sufficient room at the balls of your feet? Do the heels slip off or pinch? Don’t assume that the shoes will expand and begin to fit you perfectly with time. Pick fitting shoes from the start rather than hoping they’ll begin to fit you later on.
Trust your comfort rather than the shoe size description. Sizes usually vary depending on the manufacturer. You’re the real judge, even if an advertisement insists that the shoes are comfortable.
Make sure you feel the inside of the shoes, to check if they have any material that can irritate or cause blisters to your feet.
Turn the shoes around and have a look at the soles. Are they firm enough to protect you from sharp objects? Do they cushion your feet? Walk around to test the sole and feel if the soles cushion against impact as you walk. Walk on the carpet and hard surfaces to feel the shoe.
Don’t forget about your slippers. If you spend a lot of time walking around the house your slippers shouldn’t be overlooked, arch support slippers will ensure that your feet have the support they need and stay as comfortable as possible.
How to Have Fantastic Wholesale Jewellery With Minimum Spending
Every fashion retailer is focusing on interactive jewellery items because they want to convert their store in a complete fashion place. No one want to just stuck with the ladies dresses to improve their sales. I am not against it, but a smart retailer must not stick to just women fashion apparels. You should also have fantastic wholesale jewellery items to provide your customers a complete feeling. When they return from your shop, they must feel happy and satisfied. Also, the wholesale jewellery items provide the matching options to the whole stuff of yours at your store.
How to Save Cost?
You must be thinking, how could you save cost on something new that is coming to your store. Don’t worry guys, by jewellery I don’t mean you have to spend thousands of pounds on this one. You need to buy fashion jewellery at wholesale prices which will not bother your pockets much. You must be thinking, – Where can I get good quality jewelry for cheap? You must go for those wholesalers that are providing the trendy stuff at a low price. Go for those articles that are hot in fashion trends like beads and shaped pendants.
You can also save your cost on buying the fashion jewellery in wholesale from the top jewellery providers of the UK like Hermes, Wholesale Shopping and Burberry or Chanel. The quality of these brands will not disappoint you or your customers so have a look at the big fish.
Attack on Discounts to Make It Count
You are a retailer that is ready to fight for the betterment of your customers and you will fight for the discounts too. I want you to attack on the sales that most of the uk jewellery wholesale suppliers offer on their products. This is the chance for you to rock the market and get all the stock you can get. Follow those brands’ websites who run sales on their stock on regular basis.
If you will be succeeded in getting discount from the supplier then it will be a huge benefit for you. If your question is -How do I start a small online jewelry business? Then this is the right trick for you my dear, get the jewellery items wholesale (LSI) and enjoy the hot sales.
Investment Is No Big Deal Now
It is the main concern of most of the retailers that they are short in investment and don’t have any money left to invest in the jewellery. When retailers spend their all investment in women fashion apparels and didn’t have any money left then the jewellery items come in place. You can have mixed bead necklace which looks awesome at a very cheap rate. Also, when you buy wholesale jewelry items from a reputed wholesaler, the chances of its sales increases.
Investing in wholesale jewellery is not a big investment and there is nothing to worry about. If you choose the right supplier of jewellery, your stock will be sold in no time.
How significant is packaging for skincare products?
The significance of the skincare packaging is huge. That is why it is an essential need of many businesses associated with the cosmetic industry. Mostly, these packages are manufactured with cardboard stock. Many brands like to use other materials for manufacturing them as well. The main reason why they are famous is that they can attract customers quite easily. Many people are not aware of their significance. If you are here to know their importance, we will show you some points that can help in this regard.
Safety is necessary
It is among the best ways that show how important skincare packaging is. Most of these items are delicate and need proper protection. This safety is needed against many harmful elements that can damage the quality of these products. Temperature is a big enemy of these kinds of products. These packages can resist temperature up to some extent. These packages provide water resistance up to some extent when they are laminated with the vinyl sheet as well. They can stop the dust outside as well, which is a great enemy of these products. This thing shows how important they are for these kinds of items.
A special presentation is essential
Presentation of these kinds of cosmetic products is essential. That is where custom skincare boxes can help greatly. These packages are amazing for presenting the product appropriately. It is easily done by the use of creative graphics. But many brands use customizable styles to present their items alluringly. They are easy to make in display box style. This thing shows how significant these packages are for businesses.
Enhancing product value is possible
Many people do not know about this thing. But it is a truth that these packages for skincare goods can help in enhancing their value. Ensure that these packages have great quality. And that is it. They will enhance the perception of the value of the goods placed inside. Some businesses like to use a holder inside that shows the delicate and precious nature of the product. Due to this, you can easily guess how significant they are.
Attraction is vital
Well, this one needs no introduction as many people understand that these packages are vital for attracting customers. Many cosmetic and skincare brands need to attract their customers by using these packages creatively. People made their buying decision when in a store by judging the appearance of the packaging when buying any kind of item for the first time. That shows how important these packages are for the companies selling these kinds of items. That is why this point is here in our list of top ones.
Bundling some products is possible
Bundling cosmetic items is sometimes pretty necessary for businesses. Many types of marketing and promotional strategies require this thing for their products. That is why this point is here that shows how important these boxes are for the items and the brand. Businesses can customize their size and style according to their need. It is essential for many businesses that these packages have inserts like dividers or separators. That allows the brands to package multiple products easily inside the box.
Communication of important information
Many brands need to communicate vital information about the item or the business through custom skincare packaging. This packaging is a great platform for communicating value. All the firms need to do is to choose typography style and size. Then they will be able to provide vital details about the goods, like their ingredients, contents, benefits, uses, expiry date, batch number, etc. Office address, brand name, logo, and other details are also important for communicating through these boxes. That shows how significant they are for the companies.
Improves product visibility
This can be categorized among the top ways that show how important these packages are for businesses. Brands use various kinds of illustrations, colors, or images that can enhance their appealing factor. That enhances the chances that these packages will snatch the attention among the ocean of other same kinds of items. This is a great benefit as well as a reason that shows why they are important for skincare items. Neglecting the significance of the Skincare packaging for the items inside is not wise. They can give a lot of benefits in terms of the product as well as the brand. But people are still confused about how important they are. That is why we have shown some points that can help in understanding their importance.
Max fashion center; The Home of Quality Products
Have you heard of max fashion shop before? If no, count yourself privileged to get on here. Max fashion is a designed to provide all trending and best quality fashion products. The best thing about them is that you are your own master, the one, to decide whether to shop online on the website or download Max Fashion app, or physically shop into their store. In this article, a clear guide on how to use all promo codes as well as all the facts about Max fashion will be exclusively discussed.
Reason as to why you should purchase our products.
- Variety discounts
It’s a great pleasure for everyone to wear the latest brands. It gives a pride feeling that I just overwhelming with lots of confident. However, the prices might make rough work of total admiring. But on other hand, max fashion has brought the solution to every person having less money and more envies on their product.
Max fashion promo code is the deal you need to make with them. The items supplied by max fashion include; bags, dresses, fashion jewelry, shoes, sleep wears among other products that comes with clean discounts. Apply the promo codes to get instant discount on max fashion store
For people who like doing shopping for their family’s as a whole that is men’s, kids, and women’s wear at a go, max fashion coupon code is recommended to use. They are committed on giving cheapest products that will honor your pocket hence saving more. Always make sure they all your promo code are verified.
- Customer service support team
Interact with professional customer support team to get any kind of help needed. They will make you understand anything regarding your concern such as quality products, prices, refund policies, discounts offered, return policy, and delivery modes.
- Variety products
Shopping physically on a single day looking forward to get variety products such as coats, bags, abayas, pants, camisoles, caps, swimwear, caps, and maybe sunglasses might be extremely burden. But with all this, in one store, gives you a chance to spare your time and purchase all this items online. As if it’s not enough, max fashion coupon code will be given out to ensure you save and have more products than you could have gotten.
How does Max fashion promo code work?
- On choosing the voucher code you require, click the blue button on the show coupon code
- Make sure that all the terms are verified.
- Automatically, the coupon code will be copied on your clipboard.
- Redirection onto max fashion website will be the next step.
- On adding products to your cart, click onto checkout show button.
- Click apply button to see max fashion voucher code on a well summarized page.
- On copy pasting the discount code received, you will be able to all savings after using promo codes.
It’s amazing to look good and appealing all the time. That’s why the most trustworthy stores such as max fashion has designed their market to sell products online with great discounts and offers, to make sure everyone has the ability to purchase fashionable brands. You have no reason to hesitate clothing and beauty products that suits the time we are living.
Are You Looking For An Accurate Solution Of baldness?
If you’re looking for an accurate solution to get rid of hair fall then, you have come to the right place. Nowadays, It’s possible to regrowth, and obtain a natural-looking result with few steps. Now surgeons Transplant real and healthy hair that gets rid of doll-like unreal hair that effective person saw in seventy’s and eighty’s. Back, then sections of hair known as “plug hair” were moved to the bald section.
Are You A Candidate For A hair transplant?
People including men and women from all over the world are good candidates but you need two things to go through a hair transplant:
1. Your scalp has enough hair that you need to implant on the effective area
2. Enough immunity to grow hair on the thin area of your scalp.
By consulting your surgeon you can find out if you have both conditions. The surgeon will give you an exam through your scalp.
During the consultation, your dermatologist will ask for a blood test to see what is the cause of hair fall, Some patients go through a procedure called “biopsy” of the scalp which will tell whether a transplant will take place or not, if yes then your surgeon will tell you the result exactly what you expect.
Does Hair Transplant Give Permanent Results?
As I described above you have to be a good candidate for a hair transplant which gives the result as your expectations. Some people got thicker growth after surgery but In the future maybe they face hair loss again, which can give an unreal and spotty look. For a long-lasting outcome, People may require a transplant.
In one research of ASPS, they said some of the follicular units will not obtain to transplant. These follicles will die soon and no hair will grow in this place again.
ASAP further Alarm people to expect that they can go through a procedure known as “touch up” this method will help to fill any thin area and merge the follicles for a genuine look.
For the expecting result. The patient should follow his consultant surgeon’s procedure and information. Act upon what he discusses will make high possibilities of the success of transplantation. A patient should avoid tiring and hard-working activities for several weeks.
What Type Surgeon Should Choose for Hair Transplant?
Like other conditions, A surgeon should be experienced and qualified in surgery. Then success rate of hair transplants could be increased.
After getting rid of hair loss there are some side effects that may take place. Such as itching and swelling. Some people face pimples on their forehead after getting surgery which shows a patchy appearance. Forehead bumps are not a big problem it can be removed after a little medication.
A surgeon suggests you itching free lotion or antibiotics for swelling after the procedure.
Hair transplant is not difficult now it is possible now at low rates, stop worrying about hair loss and get an attractive, and real look by a hair transplant. With the latest equipment, you can obtain results as you expect with a friendly budget.
Click Here for more info: https://www.monoplanthairclinic.com/
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