A lot has been said about companies offering “guaranteed results.” But before you start citing hundreds of articles stating that the algorithms used by search engines are hit or miss: this isn’t about guaranteed rankings! There are only two kinds of SEO agencies that offer guaranteed rankings, they can either be magicians or scammers.
But since no one can say how high your website can rank in search engine results pages (SERPs), SEO companies can still deliver guaranteed results. They can do this by using the latest SEO best practices and setting realistic targets which can lead to more highly-ranked webpages and improved website indexing through technical SEO tactics. So, the idea that you should stay away from SEO firms that offer guarantees is highly misleading, and it can lead to missed opportunities for your business.
Why SEO Agencies Should Offer Guarantees
Since one of the biggest obstacles for SEO firms is to convince their clients of the value of SEO for their business, setting realistic expectations can help make their minds more open. Since it’s difficult to present a verifiable return on investment, you might think that their services don’t offer enough value and end up scrapping your partnership with them when you need to save on costs.
Most reputable SEO agencies won’t sacrifice their brands just to offer bogus claims, so your business might benefit from their service since most of them already have extensive experience in the field. Also, since only a few companies dare to offer Ardor SEO: guaranteed results nowadays, you can easily find one that offers the services that you think you need and those which already have proven experience in your industry. But you should remember that you still need to be wary of those who send spam emails and promise high rankings.
When Should SEO Firms Offer Guarantees?
Most SEO agencies that offer guarantees have a pay-for-performance model that can only be fit for certain clients. So, you need to find one that vets their clients before taking your money. SEO agencies can only offer guaranteed results if:
- You already have SEO-friendly products or services
Although your business can still thrive by having a wide audience on social media and other platforms, you may experience more growth by employing SEO strategies. If you already have an established product that a lot of people are buying online and searching for, you’re all set for SEO. Businesses offering products like clothing, food, sunglasses, and gadgets among others can have a huge potential for growth through SEO.
But if you’re offering a new product or service, it may be more of an uphill battle. SEO can help your business grow, but it’s a lot more difficult since only a few people know or search about it. In this case, you need to find an agency that assures positive results but also has experience in digital marketing strategies.
- Your product fits the market perfectly
Aside from having an SEO-friendly product, you also need to have a product-market fit. This means that you already have customers who are buying your products or availing of your service through your website.
So, an SEO agency’s job is to reduce your customer acquisition costs by making use of traffic from organic search results. They aren’t responsible for streamlining your business. If your target audience hasn’t been exposed to your products or doesn’t see a need for them, even the best SEO strategies won’t convince them to buy.
- Your business must have a good brand reputation
The demand for your product/service doesn’t guarantee that you’ll see growth through SEO. If you can’t meet or exceed the expectations of your buyers, you might want to improve on that first before making your brand known to more people.
Your rankings can be affected by the link reputation of the pages on your website. If you have a lot of negative reviews, it can be a lot harder for your website to have higher-quality links.
- You have some level of following online
Since it’s impossible for relatively unknown websites to rank higher on Google SERPs, paying for SEO services will not deliver your expected results. You need to reach out to your audience by starting marketing campaigns first to build brand awareness.
If your customers constantly engage with your websites like leaving good reviews and other useful content, it’ll be a lot easier for Google’s algorithms to notice your site. In time, your rankings will increase naturally.
- You follow Google’s rules and have a positive outlook
You need to make sure that you haven’t violated the webmaster guidelines set by Google by visiting the Google Search Console. As long as you haven’t done shady link-building in the past few years, you’ll be fine. This is important as the search giant usually doesn’t hesitate to punish websites that engage in illicit SEO practices, and your website’s ranking might be affected negatively. Google might also refuse to rank your content in the future.
You should also check Google Trends to ensure that poor website traffic is caused by ineffective SEO practices that you’ve used in the past as well as technical errors.
SEO Services That Can Give Great Results
A reputable agency that promises to deliver good outcomes for customers usually have these in their SEO service package:
- Website audit: This is important since it’s inevitable to find errors in your site link metadata issues, broken links, bad UI/UX, and other issues.
- Keyword research: Not all keywords are made the same, so having professionals choose the best ones that can increase organic traffic to your website will ensure better results.
- On-Page SEO: Content is king when it comes to SEO, so they need to be properly optimized for search engines.
- Off-Page SEO: Link building is an important factor in your website’s success, so this also contributes to an SEO campaign’s success.
- Technical SEO: User-experience is important since it can increase customer engagement. It’s also an important factor to increase rankings according to Google.
- Progress tracking: You need to see the results of the various strategies used by the SEO agency to improve your website. You can make more informed decisions by having up-to-date reports and monitoring.
In the end, even though the progress that you’re seeing is a bit slow, you’re still better off by going for an SEO company that offers guaranteed results. Since they’re brave enough to put their brand reputation at stake to deliver the best results for their clients, you know that they’ll set achievable outcomes since overpromising can discourage their customers. If your business meets the criteria above, and you’re ready to start growing your business, you should reach out to an SEO firm to help achieve your goal.
How to get a Data Science job
Everyone wishes to have a career of their choice and interest and is reputable and remunerative. With the advancement in technology, new industries and a new area for a job are emerging daily. One such emerging job placement area is Data Science. It has high growth potential and is a high-demand field of a career with excellent prospects for the job. You can now get jobs in this high in-demand industry with the help of even an online Data Science course.
What is Data Science
Data Science is a branch of study where data professionals analyse a vast amount of data, perform data mining and programming skills. Courses on Data Science will reveal that the domain deals with capturing, processing, communicating, analysing, and maintaining the pool of data. One can precisely say that Data Science is a domain that curates meaningful information with the assistance of systems, algorithms, procedures, and scientific methods.
What is Data Scientist?
Data Scientists collect and then clean the massive data and interpret and analyse the same with the simple and easy database and dashboards for solving problems and building algorithms. The result that arises is presented before the stakeholders profoundly. A career in Data Science is attractive to your pocket, is highly stable, and has evolved as an emerging job market even during a recession.
Data Scientists can effectively identify relevant queries, collect data from numerous sources, appropriately organise the information, dig out solutions from the results and communicate and present the findings in a way that impacts business decisions.
What does a Data Scientist do?
Data Scientists have now become an integral part of every organisation. The high-level technically skilled all-rounder professionals, who are data-driven individuals, build complex quantitative algorithms and organise the enormous available data and create a strategy for the organisation.
With all the information in hand, Data Scientists put forth the results in the hands of stakeholders appropriately with solutions and strategies to help arrive at decisions. Once you learn Data Science, it becomes easier to create meaningful reports that can be translated to real-world solutions for companies.
The essential skills that a Data Scientist requires are curiosity, result-oriented nature, thorough knowledge of the specific industry, and good communication skills. These skills are imperative to convince the technical results even to the non-technical people. They should possess a strong background in linear algebra, statistics, and programming knowledge with attention to data modelling, mining, and warehousing. The critical technical skills and tools such as Python, Apache Spark, NoSQL database, Cloud computing, and others must also be kept handy.
Where do you fit in Data Science?
Several terms such as analysing, cleaning, mining, and interpreting data are used interchangeably. However, every term involves a different set of skills and adheres to additional complexities. Therefore other streams of Data Science also emerge. Some of them are mentioned below:
Data Scientists decide the questions and queries that need to be answered and the source from where the data need to be pooled. Such people are experts in analytical skills and can clean, mine, and present the data acquired. A vast amount of unstructured data are sourced, managed, and analysed by Data Scientists. The results derived from all the processes are then made presentable and communicated to the stakeholders for arriving at decisions and strategies for business improvement and enhancement.
Basic skills essential to be a Data Scientist are mathematical skills, statistical and Programming skills such as Python, R, SAS, data visualisation, storytelling, machine learning, SQL, Hadoop, etc.
Data Analysts perform the work of bringing business analysts and Data Scientists on the same platform. These professionals are made available with the queries for which solution is to be sought. They analyse and organise the data and find solutions and results for business strategies. Translating technical analysis to quality results and then communicating the same to the stakeholders lies with the data analysts.
Essential skills required include mathematical skills, statistical and programming skills such as Python, R, SAS, data visualisation, and data wrangling.
Exponential and volatile data needs to be managed by Data Engineer. The major focus of Data Engineers is on optimisation, management, deployment, and development of infrastructure and data pipelines for transferring and transforming data to the Data Scientists.
Essential skills required for being a Data Engineer are Apache Hadoop, NoSQL databases such as Cassandra DB, MongoDB, and Programming languages such as Scala, Java.
How to get a Data Science Job
There is no specific advanced degree requirement for getting a Data Science job. Some job postings do prefer a master’s degree or Ph. D in statistics, mathematics, computer science, or engineering. However, top companies such as IBM, Apple, Google do not require even a college degree.
When a person is looking to enter Data Science without previous experience or degree, several online certification programs and courses are available. Even self-teaching through modules and videos is possible.
Some of the tried and tested steps for getting a Data Science job are mentioned below:
Polish up on Mathematics skills
Quantitative background does make Data Science transition easier and simpler. However, it is not an essential ingredient. The foundation steps include plotting data points with X and Y axes on the graphs and finding trends and co-relations of the variables that will gradually and eventually analyse and optimise data with high-level technology tools.
Some of the recommended math concepts that a person can expertise include:
- Markov Chains
- Bayesian modelling and thinking
- Regression analysis
- Statistical fitting and Modelling
- Hypothesis testing
- Linear Algebra
- Multivariable Calculus
- Probability Distributions
Learn Programming Languages
Data Science is a field where you have to prove your knowledge about relevant skills. So learning and mastering some of the primary programming languages such as SAS, SQL, Python, and R would be beneficial. And a combination of the foundation of mathematical skills with knowledge of programming languages makes it a win-win situation. Free data analysis courses and advanced Data Science boot camps can be a great help to the aspirants.
Take on internship or side Projects
Though it is not a necessity, however companies would prefer practical experience in the resume. Freelancing platforms can be used to enhance the skill set in the real world and also real-time feedback. Leveraging opportunities on online platforms and solving and practising coding problems would help bagging experience in the kitty.
Start as Data Analyst
Data Analyst and Data Scientists are two different careers, and both have an emerging trend. The aspirants can select a data analytics boot camp which includes framing structured thinking, communicating analyses, visualising data with Python, connecting data through SQL, analysing business problems.
Work hard but Network Harder
Networking with other Data Scientists helps understand various opportunities in the career and may help build a team. Another way can also be pivoting into the Data Science opportunities from other designations in the same company. An excellent online business analytics course can help you create your own style and domain as well.
Career Transition to potential employers.
Always get all the details of the various courses and experience inked in your resume for your potential employers. This may include basic knowledge such as Microsoft Excel, communication, technical languages, listed courses, project work, and collaboration.
These days, most industries offer competitive salaries as a reward for the technical skills a Data Scientist offers. Specialised skills attract more and more job openings and higher pay scales. Data Science is the most prominent job opportunity available. Work with some of the top Data Science companies in India and get yourself a degree that can make a world of difference.
Why at this moment people are loving to surf social media sites?
Days have changed. There was a time when children used to read books, solve puzzles, play indoor and outdoor games, adults used to read newspapers, books, spent time with their family or go outside to meet their friends, sit on the bench of a tea stall, and have a cup of tea while enjoying their talks.
Also the old used to listen to radios and spend time with their grandchildren or do some embroidery works. Now it’s all different. None of the above-mentioned things can be seen anywhere or very rarely seen. A drastic change has taken place to keep up with this fast-paced world.
It literally brought down everyone`s focus to screens in front of them . SOCIAL MEDIA! Things have really changed. Reasons are nothing less than situations and circumstances. One is to keep up with this fast-paced world and secondly the current pandemic scenario.
Let’s highlight what actually the change has taken place due to this and it`s impact on our society.
Loving To Surf Social Media Sites
Firstly the opportunity is given to us to stay close to each other even if we are not so physically. We can also meet new people. Also now there are such sites where youngsters are meeting their potential partners online via Omelge, chatroulette, Ome-I, Ome tv, and more platform.
One thing is that earlier before social media sites were introduced, there were chat rooms for meeting new people. But it had one disadvantage persisting till today and that is nothing but we have no information about the person in opposite with whom we are actually talking to.
But social media sites have removed this problem as we can see everyone`s information, their interests, hobbies. Thus helping us to actually filter out with whom we should have contact.
Easy TO Use the Chat Platform
Another reason is that these sites are really very easy to use. They are built in a quite user-friendly way and with frequent updates, it is becoming easier to use. Anyone from a small child of 5 years of age to 60 years old, everyone feels quite comfortable in using it.
Thirdly one of the most important reasons is its community-building feature where we can create or join groups of like-minded people sharing the same interests thus actually helping us to grow. Thus proven these sites only enable us to become more social but also helps in self-growth. Many people are using random chat platforms like Omegle video chat for talk free to the unknown.
Linkedin Social Platform For Job
Finally, the most important aspect of any human being is a career. Social media sites like LinkedIn serve as a platform specifically for serving professional needs. It rather acts as a digital CV of a person since we can showcase all our professional details like skills, projects done, years of work experience, educational qualifications, achievements, etc.
In fact, in the past few years, many companies are actually hiring employees from this site. Interviews are taken from SKYPE. Hence in this way both the companies and employees are growing together hand in hand.
Best and Secure Storage in Vancouver
Vancouver is beautiful sites and diverse world cuisine to flourishing arts and culture scene, and this city is full of romance and beauty. Public Storage in Vancouver is essential because it is closely located to major roads, commercial zones, and housing. The location of Vancouver is the perfect fit for mobile, household, vehicle and business storage. So, today in this article, I will help you with the best storage in Vancouver. There are several storage units, e.g.
Storage Mart, Big Steel Box Moving & Storage, NationWide Self Storage, Sentinel Storage, Griffin Self-Storage in Vancouver, U-Pak Mobile storage in Vancouver. You can trust any storage based on consumer reviews from around the world. We can review any storage unite by measuring the quality of services and equipment they are using, and space they are providing, and much more. Today I am going to introduce the U-Pak mobile storage in front of my readers.
How U-Pak Storage Works
U-Pak delivers protected storage lockers to customers’ doorstep and the customer place items into the lockers, and the truck transport the items into U-Pak’s climate-controlled warehouse. Whenever you need your items, you can access them at the warehouse for free, or the movers can re-deliver your items anywhere you want.
The storage lockers are transported in a thick weather protective cover. You can take your time as storage lockers can stay at your location as long as you like, from 1 day to 1 year. When you have done, you need only to call the U-Pak. The team will pick up your locker and store your items. U-Pak also offers a 30-day price guarantee.
Type of Storage Provided by U-Pak
U-Pak provides storage facilities with great features such as 24-hour video surveillance, flexible access and reasonable payment plans. The U-Pak struggle to offer reliable storage space. It offers four types of storage, e.g. mobile storage, RV storage, Car storage, and Boat storage in storage facilities in Burnaby bc and Vancouver. So, here I am providing the overview of all the above facilities.
U-Pak mobile storage service is one of the best services, and they are working very professionally. The U-Pak movers move a secure locker to your location when you book an order. The customer can pack their items yourself and lock the locker, and the movers move the locker into U-Pak secure warehouse.
The warehouses are inside heated and secure. The movers move very sensibly with the customer’s items. The U-Pak provides the best rates for storage of your furniture, personal items, and household items in Vancouver and Burnaby. The storage facilities providing by U-Pak is climate controlled. The warehouse also has a video surveillance recording and monitoring. If you commit storage for 12 months, the moving services are free of cost. Before loading, also notice that the load limit is for lockers is 4000lbs.
RV storage saves your trailer, truck, 5th wheel safe and protected while you are not using it. UPAK provides secure RV storage in Vancouver and Victoria. The customer RV is stored in the U-Pak secure and restricted lot with an attendant who lives onsite. The U-Pak offers the best rates for RV storage in Victoria and Vancouver. They offer 15, 25 and 40 feet of storage space.
UPAK also provides car storage services in Vancouver and Victoria at the best prices. The car and vehicle storage is within a fenced. The area is a secured lot with an onsite attendant. The customer can reserve the space online, but the online Reservation does not guarantee confirmation of the slot. So, it is essential to wait for a call from a member of the U-Pak Customer Service team, or you can also make a call to review your order and confirm space availability and discuss the payment.
If your boat is not in use, then you should need to store it, so U-PAK also provides secure boat storage service in the Victoria location at very reasonable prices. The boat storage of UPak is also secured and fenced with an attendant. Anyone can reserve boat storage online, but the same is car storage. It is not guaranteed space. For Reservation, it is important to talk on the phone.
Restricted Items in Storage
Fragile, flammable, hazardous, poisonous and illegal items are not allowed inside the store. Alcohol is also not allowed on the store premises. Plants and animals may not be stored. Customers can store mechanical items, but the battery must be disconnected before storing.
Moving & Storage in South and North Vancouver
U-Pak, provide moving & storage facilities both in the south and North Vancouver with secured, monitored and climate-controlled storage. The U-Pak delivery storage & moving lockers to customer’s doorstep. The south and north Vancouver storage prices are meagre.
If you’re moving anywhere else, reducing your living space or watching for a safe place to keep furniture while you renovate your home, U-Pak temporary and permanent storage is inexpensive, durable, and protected. They also have a fleet of storage containers and trucks, every time ready to carry.
3 Tips To Choose The Right Food And Beverage Design Consultants
According to Clayton Christensen, professor at Harvard Business School – approximately 30,000 products are launched every year. And only 5 percent of them succeed in the market.
Do you want to increase your product’s chances to count in that 5 percent? We know you want that – that’s why hiring a food scientist or a food product consultant becomes a must.
They will make decisions for your product’s launch based on facts, will resolve issues, help you find a reliable manufacturer, etc. In other words, they will assist you in making your product launch a success.
However, that will only be possible if your consultant is appropriate. And there are thousands of companies in the market offering consulting services. Among so many options, it feels overwhelming to make the right choice.
Today, we are here to help you with making the right choice. Following are a few tips that you must consider when looking for food and beverage design consultants:
Perform A Preliminary Research
Are you looking for a food product consultant for the first time? If yes, then it’s obvious to have no clue about where to start your search. And to be honest, there’s nothing to be worried about. The best start is- conducting preliminary research for various food product consultants.
You can take the help of Google search engines. However, it’s not ideal if you just stick to the online material for your research. You should also consider using offline materials too, such as:
- Looking at hoardings
- Checking ads in the newspaper
- Asking your acquaintances who are in the same industry
The research will help you shortlist all those food and beverage design consultants that are popular in the market. Then out of those shortlisted options, you should filter all those who fit your requirements. After that, the left one will be those that are ideal for you.
Ask For References
If you don’t have enough time to perform comprehensive preliminary research – then ask for references. You might have friends or colleagues in your industry who may have hired food consultation services in the past. You can ask them for their suggestions. Tell them you are planning to hire one, and it will be really helpful if they could tip you a few consulting companies that are worth hiring. This way, you can save your time in finding a more reliable service.
Make Sure To Perform A Past Background Check
The past of a food product developer or consultant is as important as their present. Some people make their choice based on the present condition of a company. But you should also check how well they have served their customers in the past. In other words, you should perform a background check. Consider questions like:
- When have they established their business in the market, and till how many clients have they served?
- How many clients are still loyal to them?
- And others such.
Performing a background check will help you know which food consultant is best to hire. This won’t take much time, so you don’t avoid it.
With these tips, we are sure you’ll find an ideal food consultation service easily. Also, make sure to share this article with all your friends who are about to launch their food product. Help them make their launch a huge success.
How do I find clothes I like online?
If you are a fashion lover, then you must be wondering how can I find clothes that I like online? This is the same question that many people ponder over, especially those who enjoy dressing up. Thanks to the internet, now you can easily browse through a wide range of designs and styles in just a few clicks.
Online fashion stores provide you with different types of clothes such as formal, casual, beachwear, workwear, schoolwear, sportswear, lingerie, sports accessories, and a lot more. For the best women’s clothing, visit purestform.ca.
Special Offer & Discounts Available
Most of the time, online fashion stores also have special offers and discounts that you can avail once you start shopping through their websites. In some cases, you would even get items at a discounted price. With so many choices available at affordable prices, finding the best items that you would love to buy becomes easier for most of us. The biggest advantage of shopping online is that you can do it from the comfort of your home or office, without having to go out of the house.
Convenient Way of Payment
However, shopping online is not always easy. There are some things that you need to consider to make sure that you are not compromising on your fashion sense when buying from these stores. The first thing to consider is the payment options that are available to you. It is very common for online fashion stores to accept different credit cards such as MasterCard, Visa, American Express, and others.
You may also want to check if they have an online shopping cart option or a payment gateway such as PayPal so that you can securely pay for your purchases without having to reveal any financial information to anyone.
Before shopping online for clothes, it would be wise to have an idea of what you would like to buy. This way, you will know which items of clothing would suit your personality. Also, consider your budget. Make a list of the price ranges of the items that you want to purchase and see if the price range will fit your financial plan. Check if the online store accepts returns for garments that you are not satisfied with for whatever reason and if they have an exchange policy for certain items.
Another consideration when shopping online for fashion accessories or clothes is to look for those online retailers who offer discounts or freebies. This could be a great opportunity to save on your purchase. Many popular fashion websites offer freebies such as branded handbags, clothes, shoes, and accessories.
One of the main advantages of shopping online for fashion accessories or clothes is that you can compare prices from various online fashion stores at once. There are many other things to consider when shopping online, such as product reviews written by customers who have already tried the product or purchased a certain item. Through the help of online fashion stores, you can make sure that the clothes or accessories that you choose will be stylish and of good quality.
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