For most of people, perfume and cologne play significant part in daily life. They wear different perfume for different occasions, such as peaceful scents at home, luring scents in social places. while sober in business meetings. The increasing development of various health and beauty industries in the world and also the significant competition of each company to gain the target market and satisfaction of potential customers stimulate the development of product packaging. The critical role of the perfume packaging market as a product representative makes it more visible than before.
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Current development of perfume packaging market
Perfume will generate huge demand in the next few years thanks to that the young are more interested in personal decoration and dare to try new brands and products. In fact, attractive perfume packaging is a key part of the perfume industry. Perfume packaging has already occupied a large part of the cost budget in various perfume suppliers when marketing.
Although the growth of the world economy has slowed down in recent years, the perfume packaging market still maintains a relatively optimistic growth rate, except for a certain impact it suffers. Over the past four years, the perfume packaging market has maintained an average annual growth rate from 2015 to 2020. And the global perfume packaging market is expected to grow at a compound annual growth rate of 5.9% to 2025[1].
Reasons behind the steady growth of the perfume packaging market
The reason behind the strong growth of the global perfume packaging market relies on the promotion of e-commerce in recent years. The development of e-commerce makes many domestic consumers get in touch with the brand names that they have always wanted but are not available in retail stores or shopping centers. In addition, the disposable income of consumers has been improved under the stimulation of the economy. People tend to focus their attention on products that can enhance their external appearance, such as perfume, thus increasing the sales of perfume and promoting the development of perfume packaging.
Secondly, through e-commerce, domestic manufacturers have found many a high-quality and low-cost packaging bottle manufacturer abroad, prompting more perfume packaging manufacturers to join in this field. It is in a large part that driving the continuous expansion of the perfume packaging market. Although Europe and North America dominate the perfume packaging market, the perfume packaging market in the Asia region is the most prosperous today to launch new products and encourage the growth of the global perfume packaging market due to their steady economic growth and increased disposable income. Some of the main perfume bottle manufacturers include Guangzhou Abely Packaging Co., Ltd, Olila Enterprise company limited, Mei Yu Packaging (HK) Industrial Co., Ltd.
Future of perfume packaging market
The perfume packaging market has been developing rapidly in recent years, and market demand is diversifying. The global market size can expand considerably over the coming years, based on several growth-boosting factors. Therefore, considering the potential of this market in using various designs that can be designed personally and, on the other hand, the importance of this design in purchasing the product so that many customers are attracted to the packaging at first glance, we can say that investing in Perfume packaging market can be very profitable and valuable. This can even be seen in the figures mentioned, and it was concluded that a bright future awaits the perfume packaging market.
Abely Packaging as a senior participant in the perfume packaging market is ready to offer more innovative perfume packaging solutions. Abely Packaging’s experienced design team is capable to provide creative and new services in the field of perfume packaging and introduces various and attractive ideas and suggestions. Abely Packaging will be by your side from the beginning of idea generation and color selection until production and delivery.
