With the world going all digital and people putting more faith in buying products and services online, the concept of 360-degree product photography feels like a cracked riddle in the world of professional product photography. With millions of brands and products in the market, 360-degree product photography gives you the difference you require to stand out and not be a sheep in the flock!
With CGI movies and mobile devices, the customers have high hopes for immersive shopping experiences. With this beginners’ guide, we talk about making the best out of the 360-degree technology, the equipment and some other tips and techniques.
Image Source: fotolog.com
What is 360-degree photography?
Before taking you too far into the technical aspects of the phenomenon, let us first give you a simple definition of what 360-degree photography is and how it works. A 360-degree photo is way more than a flat photograph. It is a series of still photos of a particular product which is captured by placing the product on 360-degree turntables and then stitched together with the help of software into a 360-degree image. (Note that the software provided by 360-degree product manufacturing brands controls the functioning of the camera and the turntables)
Image source: ortery.com
These turntables have a rotating crystal clear glass surface where the product is placed (they look like they are floating).
Tip- Think of a Lazy Susan when you try to figure what a turntable is.
How to take 360-degree photographs
Before starting your journey in the field of 360-degree E-commerce photography, it is important to learn how these turntables work and their variants.
Choose the one that meets your criteria
Turntables for 360 product photography are available in different sizes and weight tolerance. So for example, if your goal is to shoot lightweight products like handbags, shoes, sunglasses, etc., then a small turntable with lightweight tolerance is suitable for you. These computer-controlled turntables along with software and tools, compatible cameras and a fine motor movement make the best experience in 360-degree product photography possible.
Image source: ortery.com
Choose the number of frames you need
360-degree photography works on different algorithms than still photography. It requires multiple frames to be captured and then combined to make it a 360.
The turntables stop at specific degrees and each time it stops, the camera receives a command to capture a photo. The number of frames you choose determines the number of times the rotating plate will stop and an image will be captured.
Image Source: visualskus.com
For example, if you set the frame number to 72, the table will stop after every 5 degrees to capture an image. The more frames you choose, the smoother the rotation will be. But the costs will go up.
Pay attention to that light
A carefully planned light setup plays a crucial role for the best outcomes in 360-degree photography. The light setup will determine the depth of the product you are capturing. Softboxes that can spread the light are a wise choice since shadows are moving across the area. Make sure there is continuous lighting and no dark spaces. Make sure the product is placed at the best angle from the camera.
Image Source: medium.com
Positioning matters a LOT
While still photography works by focussing on certain parts of the product, 360-degree product photography has completely different requirements. Here you focus on the overall product rather than putting the focus on specific areas. So you need to set the camera away from the product, positioning it in a way that it captures all the angles as efficiently as possible from the same place, keeping the shadow and lights in the mind.
Image Source: snap36.com
Choosing the right gear
Since clarity is a problem in the case of 360-degree photos because you cannot focus on one specific area, choosing high-quality cameras like the Canon Mark- IV series or Nikon D5000 plus series is a suitable choice. It gives the consumers the chance to zoom in as much as they want and view the slightest of details during their online shopping experience.
Image Source: visualskus.com
Choose the right go-along products
With technology booming every passing day, the market is loaded with products that can make the shooting experience more efficient and effective. Robotic arms are very beneficial when you are photographing the upper hemisphere of a product. It adds an extra 3D effect to the overall look. A wide glass table that comes with a white background, light booms, etc., works very well for packaged goods starting from a simple soda bottle to a packet of your favourite hot chips. You can also use a rotating cube with lights for better images.
Image Source: snap36.com
Choosing the most suitable animation
The time for choosing the basics is gone and the world demands the extraordinary. A wide range of animations is available to use on the products after being shot on a 360-degree turntable.
For example, an auto-play works well for a bottle of coke or any other regular product whose ingredients are already well known. On the contrary, a magnifying animation works well for products where attention has to be given to the smallest of details and fine work.
For a toy that has multiple play buttons, you can also add audios (will play when clicked) that speak what the actual toy will speak after pressing those buttons.
360 view software
Finally, to display your products on a website, you will have to use a 360 view software. This software will let your customers view your products 360-degree on the web page. These web pages have HTML codes that will let your viewer interact with the product using the viewer controls at the bottom of the page.
360-degree photography is an expensive affair as it requires a good amount of space, expensive gear and software, electricity, good internet, a controlled environment, etc. Keeping all this in mind, it becomes necessary to decide on a budget and know whether your product requires 360-degree capturing. There is no specific rule for which products are suitable and which are not, but it relies highly on your product and the consumers. The more you produce, the less it will cost.
Image Source: visualskus.com
Always make sure that you know how many frames you want for your product. As mentioned above, the more the frames the smoother is the movement but so is the cost. Doing the entire process again can cost a lot and is not suitable for running a successful E-Commerce.
Image Source: visualskus.com
The most efficient use of 360-degree product photography is by uninformed consumers who do not know much about your product and would want to see the details and look at it from all possible angles.
360-degree photography has the potential to alter the entire experience of online shopping and bring an innovating milestone in the world of photography itself. In the end, it is all about making the right choices. If you are still not confident with shooting for your own products, then you can always visit an advertising agency who will provide you with the best product photography services.
Fit Burn Keto Reviews- FitBurn Keto Scam Alert!
Fit Burn Keto – Losing weight is the ultimate challenge. But with the right tools, you can lose weight faster and easier than ever. This is why you need Fit Burn Keto pills to help you get the best weight loss results! This incredible ketogenic formula uses pure BHB ketones to ensure your body stops using glucose and starts burning the extra fat for energy. As a result, you can lose weight better than ever to feel weightless and confident again. So, keep reading our Fit Burn Keto review to find out how this incredible ketogenic formula for weight loss can help you beat gravity and lose weight. Or you can click the banner below to see if you can claim a FREE TRIAL OFFER of the best-selling keto pills before it’s too late to move forward with your weight loss.
Fit Burn Keto Review
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Ferhan Patel – 6 Marketing Tips for Fintech Startups
You’ve spent months building up a product that tackles a complex financial issue. You realize that hundreds, possibly thousands, of individuals could profit from your solution if just they thought about it. Your initial clients are getting the news out to their dear loved ones, however, it most likely won’t be sufficient to enable you to scale.
In the event that you’ve expected digital marketing isn’t for you in light of the fact that fintech is anything but an “attractive” industry, reconsider. A very much positioned marketing plan may be significantly more valuable for a fintech startup than for new businesses in different business segments.
Ferhan Patel, the experienced financial consultant is going to share 6 important tips for fintech start ups:
- Use visual marketing tactics
Pictures can help rearrange complex themes. Use infographics or short explainer recordings to exhibit how your product’s functions and catch more eye on the web. A large portion of your customers would much rather watch a two-minute video that separates your product’s usefulness than read a 12-page white paper that subtleties its essentials.
In the event that you are utilizing video on Facebook or Twitter, make certain to present recordings straightforwardly on the platform; local video has a 86% higher reach than YouTube links.
- Don’t Stick to Just a Few Keywords
In case you’re a small startup, nobody thinks about you or comprehends what you do. Make an enormous bank of keywords dependent on what your clients may be looking for online to assist them with discovering you.
What sorts of inquiries may your target audience pose to when they are searching for your organization? This answer will rely upon whether your customers are people or organizations; a project lead will look for a product uniquely in contrast to a rural mother. Know more tips about fintech startups. Ferhan Patel is a FinTech Executive based in Montreal. With nearly 15 years of experience in the world of tech-based payment solutions
- Beat the Banks on Social Media
87% of clients consider banks to be burdensome, pointless, and irritating on socia;l handles or through their applications. These channels are an extraordinary method to engage with a more youthful crowd who will in general adopt tech all the more rapidly. Communicate in the language of your optimal clients to assist them with understanding why your item is important to them.
- Focus on Customer Retention
While securing new clients helps you develop, your income originates from existing clients. It costs multiple times more to get another client than to hold one. Ensure you continue to instruct and serve the clients that are now utilizing your services. Produce content that encourages them to take benefits of your services and organize their interests when you make new campaigns.
- Don’t be Afraid of a Strong Message
As a fintech startup, you have to focus on guidelines with the goal that you don’t get closed down. Nonetheless, you shouldn’t forfeit your message to the point that it is feeble and unconvincing. Facebook, specifically, will in general put down advertisements or pages for fintech organizations in the digital currency space, so come to your meaningful conclusion, however comprehend the principles so you don’t get closed down.
Marketing is a complex term especially when you are in the fintech segment. A deep knowledge of Market . I’m case you are seeking help for your fintech product or services you can contact Ferhan Patel, he is an experienced Fintech executive and marketing consultant. Along with a passion for entrepreneurship & solving algorithms, he’s also dealing in e-wallets, fraud detection, payment compliances, and emerging Fintech technologies.
How Personal Loans Are More User Friendly And Easy To Get?
Do you have some big dreams in your life? Want to enjoy each and every adventurous thing in life? Wait a minute, is a shortage of money stopping you from doing so? Well, here is a perfect solution for; take personal loans to fulfill all your dreams.
A personal loan is a type of credit that can be taken from any type of financial institution; it can be a bank, a finance company, or any other financial institution that serves the purpose of providing personal loans. To understand personal loans easily, it is important that you understand loans first.
A loan can be some amount of money that you borrow from a financial institution; by borrowing money, it is clear that you will have to repay the money back to the authority from whom you took it. A loan can be a mortgage one or a non-mortgage one as per the institution’s rules and regulations.
Loans can be defined in different categories on the basis of the reasons to use that loan; a personal loan can be in the category where you want to use the money for the personal reasons. You can have any reason to take a personal loan, no need to give any type of information to anybody. \
Taking personal loans is an easy task. All you have to do is visit an authority that issues such loans to the people and tell them the amount of the loan you want; the institution will provide you with the loan after completing some formalities.
Different types of loans
Apart from personal loans, a financial institution can provide you with some more categories of the loan such as:-
- Car loan: a car loan is the category of the loan under which the person can take a loan for purchasing a car. Car loans can be termed under the category of a personal loan or business loan as per the requirement of the car.
- Business loan: any type of loan that you have taken from a financial institution to give certain growth to your business is termed under the category of business loans. Such loans are generally low in interest rates as they are in the interest of the nation and will help the economy to grow.
- Home loan: the most general category of loan that people take to fulfill their dream of purchasing a house is termed as the home loan.
- Gold loan: under this loan, the person who takes the loan mortgage loan in a financial institution and get some money in exchange at low or no interest rates.
Common terms in personal loans
Planning to get a personal loan? Go through some of the common terms that will help you out to understand the terms and conditions easily:-
- Principal: the amount that you are going to borrow from the financial institution is the principal of your loan. When the person agrees to take a personal loan, they actually agree to take the principal amount on which they will pay some amount as interest. The lender needs to pay some amount that includes interest and some more amount monthly, which will reduce the principal amount for them.
- Interest: the basic structure of the loan brings us to the point of interest; no loan is completely interest-free. There is some small or big amount that the issuer charges from the person who takes the loan; that is what they call interest. Generally, personal loans are comparatively higher in rates than all others, but you will have to pay a little for that if you dream big.
- Term: the time period that you take to repay the loan is a term of your loan. A term can be in months, days, or years as per the paying capacity of the person. The term is flexible in nature; you can increase your term to repay the loan if you are not able to pay it in the desired period. The only thing that will keep on increasing as much as you delay is the amount of the loan as the interest never stops.
- Monthly payment: the monthly payment is the amount you will be paying back to the financial institution as your loan repayment. This payment will include the money that will be the interest of your loan and also the amount to decrease the principal.
- Unsecured loan: personal loans are generally an unsecured loan that means you need not require to mortgage any property as the guarantee to repay the loan.
If personal loans are collateral, less than what is the security to the bank that you will not run away? This is the most genuine reason that can strike your mind while planning for personal loans, and the same question would also have struck in the mind of the person who was planning of the idea of personal loans. The answer to this question is “good creditability.”
The person applying for personal loans should have a sound bank statement to back their loan as security and good credit history. A good credit history can be the deciding factor that whether you will get a loan or not. However, it is not the condition that you will not get a personal loan if you do not have a sound bank statement; under that case, you can search for the institution that provides secured personal loans.
How to apply for personal loans?
Whenever you want to apply for something, you will definitely require to go through an application process. This application process will include your credit records, your bank statement, and also the reason for which you require the loan. It is of great significance for every person to keep their credit score clean so that they do not face any type of trouble while applying for any loan.
After you are done with your application, let the financial institution review your application and, after that, fulfill all the requirements that the institute asks for and enjoy the loan amount wherever you want.
Insurance: The first thing you need in Adulting
Are you in your early 20s and currently employed? Is the first thing you do with your salary is to save? If Yes, what if I tell you that securing Insurance lets you save and invest at the same time! Some companies will offer insurances that will ensure your future. The first thing you need to do is assess your capacity. Using Insuranks also helps you to get quotes and started with planning your Insurance.
Am I financially stable? Is my current monthly earning enough for my family and me? What if I was involved in an accident or someone in my family needs hospitalization? Should I obtain auto insurance? These are the questions that need to be answered in your adulting stage. Planning for your future will secure you financially.
How much coverage do you need?
After assessing yourself, the next thing to do is a plan for how much Insurance you need. You need to answer questions such as; How many of us in the family are already insured? Is education insurance already secured for my children? Is our home insured for disasters such as fire, typhoon, flood?
Medical and Health Insurance
There are more questions you need to answer but let’s focus on what’s above. Medical or Health Insurance is always first. If you have ever been to a hospital and got admitted, you know that hospital bills cost a fortune. Securing a medical or health plan will significantly help you with these kinds of expenses.
Researching your family history about health also helps you select the best plan for your health insurance. There are specific plans that are only available for a type of illness. It’s also essential to consult with your doctor regularly; this will also help you find and prevent any disease that you may encounter in the future.
There are multiple coverages for this type of Insurance. It includes fire, flood, earthquake, etc. It depends on the insurance company if it covers more of these disasters. If you have a home, you have to protect it. Your home may not stand against those natural disasters, but your Insurance will help you with the damages.
Life insurance is comprehensive and has multiple coverages. It can involve education insurance or paying off the remaining debt on your mortgage. We can say that it is an investment for your plans. The earlier you buy life insurance, the cheaper it would be. Some programs will give you a lump sum of millions after paying for ten or more years.
This Insurance means securing the future of your child. It will ensure that your children will go to college and receive his or her degree. Securing this Insurance is the best gift that you can give to your child. They say education is the best gift, but I can say educational Insurance is better.
How can I easily find Insurance?
Your nearest bank is the easiest route. Most banks offer different types of Insurance, but there are also independent agents to talk about Insurance. I prefer discussing matters like this with independent agents as they focus on their products well. They could give you a lot of options that are not offered by the bank.
You could also discuss the plans within your home or any particular time and area you like with an independent agent. Take note of the options available and your capacity, and you will be able to choose the right plan for you.
We grew up so fast. If you are in the adulting stage, I would advise you to plan wisely. Plan everything for your future and create backup plans if the plans you made initially did not work. It is hard to go with the flow, we are not children forever, and there would be a time to have your children.
It is not bad if you are always prepared. The future is upon us, and you should still be ready for whatever life gives you. As they say, “if life gives you lemons, make your lemonade.” I’m happy you made it to the end of the article. It is simple, but I’m just giving you straightforward life advice. Give it your best, and good luck!
Different Styles Of Aprons
Some people look confused when they have to select something from many options in front of them. They don’t make a quick selection. That happens due to the unawareness of the variety of that thing which they have to buy. The same thing happens for people when they have to choose an apron for them. Aprons protect yourself from spills and stains but, they also give you a professional look. Here we will discuss different styles and types of aprons use in various places.
The bib apron is the most imperative apron, also known as the (“French chef’s apron” or a “barbecue apron“). Bib apron gives extensive torso coverage to your body, having a hoop around the collar and straps around the waist. Mainly this apron is used by chefs in the kitchen. Due to the full-body, coverage it is preferred mostly. It protects the body from spills and stains. Besides, you can also use it to clean or dry your hands. These aprons are available in different fabrics and different styles.
This type of apron is different from all other aprons. The 4-way apron has four layers, one behind the other. If one layer gets dirty, you don’t need to change the whole apron. Just switch it around the next clean layer. It saves a lot of time as you don’t need to wash it when it gets spoiled every time. It doesn’t cover the upper body as the bib apron covers the whole body. Chefs and back of house kitchen staff must use this apron. The 4-way apron is available in different styles and different colors in the market like funny aprons styles, colorful aprons, cute aprons.
Just like 4-way and waist aprons, the bistro Aprons don’t cover the upper part of your body. Bistro aprons are long downward helps to protect your lower part of the body. They have side pockets to keep things (pens, guest checks, bills) close at hand. These aprons used by the front of the house staff as their long length protect pants from stains during messy jobs like wiping down tables. You can buy these aprons in different colors and designs according to your taste.
Washing a large volume of dishes and cups is such a messy deal. While washing plates and cups to protect your body or clothes to get wet, you must use a dishwasher apron. The significant thing about a dishwasher apron is that it is made of water resistant material. These aprons are also available in cut-resistant, heat-resistant, fire-resistant. Dishwasher aprons have been mostly shaped full length to protect your body get wet.
Cobbler Aprons are also called smock aprons, cobbler aprons offer both front and back inclusion. The side ties are flexible so you can make the cover more cozy or free. They’re incredible for keeping representatives shirts clean underneath, but they end around the abdomen or mid-thigh. These aprons have been used by the staff of bakeries, schools, hospitals, housekeeping.
Don’t want to repeat an apron? if you feel unconformable with repeating one apron, you can use a disposable apron. You don’t need to wash the disposable apron, just change it when you want. These aprons are made of low-Density Polyethylene. They are available at low prices as compared to other aprons. Disposable aprons are mostly used by dishwashers, bussers, those cleaning with severe chemicals. You can buy these aprons easily from the market.
This apron doesn’t cover the torso. It is long just above the knee that allows the natural movement of your legs. The waist apron has pockets to keep pens, guest checks, beverage straws close at hand. You can buy these aprons from the market in any layout and slain bestow to your need.
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