The rumor that the <a href=”https://royalpalace.co.za/”>Royal Palace furniture store</a> has been crumbling after a massive attack from the Covid-19 pandemic has been confirmed. Last year, during the Covid-19 pandemic, Royal Palace a South African designer furniture store had to establish its presence online.
In an interview with a local podcaster, the marketing manager of Royal Palace, Mr. Listin Gumbi stated that the Covid-19 pandemic has disturbed the physical customer traffic to their 2 shops in Sandton. As a result, they had to go online or die.Although the Covid-19 pandemic has disrupted their customer-to-staff interaction, Royal Palace has taken a huge step in moving their business online. Royal Palace has established its online presence using Google shopping ads and social media marketing.
However, establishing their presence online is not that easy for them as a previous brick-and-mortar furniture store. Mr. Listin Gumbi went on to say that,’ We are trying to establish our online presence by being active and responding to prospective customers however along the way we are facing challenges as some of their customers are not used to the online world as compared to those in developed nations.’
The marketing manager said that he is aware of the unemployment rates that have risen due to the Covid-19 pandemic. Royal Palace has a target of employing700 sales agents by the end of 2021. These sales agents will work online, as door-to-door visits can spread coronavirus.
Royal Palace is inviting South Africans to register online and sell bedroom furniture, office furniture, dining furniture, lounge furniture for Royal Palace. For those interested in working online as sales agents click here.
Royal Palace offers free delivery. And people can buy on credit, layby, or EFT.
Mr. Listin Gumbi ended by encouraging every small business owner to be patient and stay strong. He said, ‘ Some say that Covid-19 is here to stay, some say Covid-19 is a past, however, it is our duty as leaders of businesses to keep our staff members safe from Covid-19 by embracing new technologies as well as maintaining covid-19 regulations.
