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Money & Market

PMI: Bad Export Demand is Still Weighing Down the Service Sector




The IHS Markit India purchasing managers’ index  (PMI) for the services division demonstrated that the Services Business Activity Index improved from 12.6 in May to 33.7 in June. Nonetheless, the perusing despite everything stays beneath the urgent 50 imprint for the fourth progressive month. A figure over 50 demonstrates development and underneath this limit focuses on compression. 

As per the overview, powerless interest was especially intense on the universal front. The IHS Markit information indicated that the services part got no new fare request in June. Limitations identified with movement impeded abroad requests, as per recounted proof, revealed the review report. 

People in the assembling part, notwithstanding, improved on this front. The new fares request sub record rose from 11.8 in May to 38.9 in June. 

Therefore, service providers turned out to be increasingly cynical towards their possibilities over the coming year. The future action sub-list for the segment remained at 43.3 in June. Business certainty slid to an overview low and furthermore highlighted emphatically negative desires towards action levels in the year ahead. The elevated risk of an extended downturn was regularly noted by critical firms, indicated the review. 

Then again, for makers, the future yield list, improved from 51.6 in May to 53.1 in June. 

In the meantime, request disturbance brought about by the coronavirus keeps on burdening the segment’s yield, business age and new requests. All these sub-lists likewise stay in the withdrawal zone. 

In any case, given the rising instances of coronavirus disease, the risk of regional lockdowns keeps on approaching. Which implies that this bounce back could be transitory. 

As indicated by financial experts at London-based Capital Economics Ltd, the bounce back in June’s services and composite PMIs proposes the economy is presently on the long street to typicality. Be that as it may, the recuperation will be moderate and erratic.

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Money & Market

How to Get Great Results on Google Using SEO Techniques

These are the seven tips I will give throughout this article on how to get great results on Google using SEO techniques.




  • Think about the user’s search intent
  • Define long-tail keywords
  • Use synonyms and similar words
  • Write quality content
  • Do not copy content from other sites
  •  Hierarchize content
  • Optimize your images

These are the seven tips I will give throughout this article on how to get great results on Google using SEO techniques.

To begin, let’s define what SEO is.

SEO has the meaning of optimization for search engines, that is, it is a set of techniques and some settings that will help you when applied to your website so that it is seen with more authority by search engines, such as Google.

When applied correctly, SEO optimized websites and archives bigger and better search engine ranking options.

This achievement is done in an organic way, you do not need to spend on advertising to appear there in the highlights.

It can be done in different ways, within the text itself, in the website settings, with images inserted and notorious in their content.

An important tip is that the more optimized the site is, the greater the chances of appearing on the first page of search results.

This is exactly what everyone wants as a result in the quest to gain more traffic, consequently more sales and become an authority on the networks.

If your business is on the internet, I believe you want to be seen and also remembered when it comes to your business as a good reference in your area of ​​expertise and service.

So, you must understand that if your site is well optimized for SEO, you will have the guarantee that it is shown and also recommended among the search results.

Consider the example of your service being in the area of ​​imported blouses,

Every month, approximately 50 thousand people search for imported blouses on Google ”.

If you take into account that your site is appearing first in search results, the chances of receiving more traffic and selling more consequently increases, agree?

If it made sense to you, you will agree with me that this is the kind of highlight you want to achieve for your business.

Studies show that the first place in search results in Google receives about 21% of clicks from all internet users.

The 2nd receives about 10% and the 3rd receives approximately 7%.

It is based on putting your website at the top of the Google list that you need to understand more about how to get great results on Google using SEO techniques.

This article is developed in support of the 7 tips listed above, which allows you to know what and how the user’s search intention and optimization of your page according to keywords, well-produced content with quality can reach the best positions that this tool can offer.

But then, what in fact do you need to do SEO to run your company’s online project?

Follow the 7 tips described below and get great results on Google for your company and business using SEO.

  • Think about the user’s search intent

First, it is to understand how the user or the audience you want to reach searches for the terms related to your business.

From there, draw up the list with the ideal keywords to be found by searching for those same words.

Go back to the example I used in the introduction, what good will your imported blouses business do on your site if in search of results in content you appear in miraculous diets, perfumes or chocolates?

Your business needs to be related to the terms of the search results. Does it make sense to you?

  • Define long-tail keywords

When you have a list of keywords on the subjects you are going to discuss, the services and products you intend to sell to your audience, the ideal and most recommended is that you establish long-tail words.

But what are those long-tailed words?

Refers to keywords made up of three or more other words that will form a short sentence.

Did you understand?

For example, how to comprar seguidor instagram

In other words, active users who search the Internet on Google for terms such as buying followers will find WEbLink as a recommendation for the service with the most attractive prices than other providers.

  • Use synonyms and similar words

After defining the keywords that will direct the content of your site, also look for the use of some synonyms, or those secondary words that have a semantics similar to the focus words.

This SEO tip above will help you a lot in terms of ranking in search engines.

Because the purpose of Google is to evaluate how you add keywords, in the form and manner that they are used to classify the content that is important to the user.

So I advise you to use and abuse the practice of synonyms, but consider to leave it naturally.

For example, for a better understanding, let’s say you have content about the most qualified games of 2020.

You can bet on semantics and contextualize in such a way:

  • Best electronic games of 2020
  • games released in 2020 that you need to play
  • list of most striking games in 2020
  • the games that stood out the most in 2020
  • Write quality content

What is quality content?

It can be described as one that answers users’ questions based on the keyword searches chosen by them.

Striking feature in SEO techniques that most influence the positioning of a page in search engines.

Relevant, important content means that you are producing a text that has an immediate and effective solution for anyone looking to solve a problem on the internet.

Think of a tutorial, a guide with informative guidance, it can also be a step by step of how to make a correction of a certain thing.

Search engines are run on content tracking programs published on the internet that are, in fact, useful for the user.

Obviously, the contents with the best rankings are those that have a text that fascinates the reader, is shrewd in the ideas used and images that complete or make the user easily understand what it is about.

  • Do not copy content from other sites

Copying content from other sites degrades your business or service.

What is the use of planning for writing a specific agenda, if in its purpose it will be a copy of another competitor’s website?

This is considered plagiarism.

Consequently, search engines understand that there is no effort to make your business stand out from all the other content that is already available on other platforms on the internet.

As a result, your domain will be penalized in the general rankings.

Thus, all pages of the site, especially those containing keywords that your objective would be to rank well, drastically shift from position to bottom.

Obviously, with this condition, the total traffic that is that number of visits and organic accesses also falls.

Together with the quality and quantity of conversions, in product sales plummets.

It is almost impossible for you to think and create content that does not yet exist on the web.

Any idea that is 100% original and that has never been written before is almost non-existent.

But then, if you can’t, or can’t, create something new because there is already something to do?

The solution is to create a new approach, create creative writing, develop content that is more useful for users who perform searches.

Here the technique from above on synonyms and semantics fits, where in this way you can search for new words, different ways to contextualize the expressions that aim from your point of view what you need to talk about.

  • Hierarchize content

It is the delimitation of the relevance of one particular thing to another.

As if in order of importance.

What is more important will appear before the others that are important but that the first deserves a more special mention.

This is how the content that is published needs to be realized.

The goal is to make reading easy.

This SEO technique establishes that your content for search engines will find organized content in your text.

Recommending your page as if it were the best presented solution for the searched keywords.

  • 99Optimize your images

Through images it is possible for Google to track pages and content that you insert into it.

That is why it is so important to optimize all the images in your project online.

Search engines are not yet as smart to understand what a photo makes possible.

This means that you need to use supporting text to make them understand what is in the content of that image.

So what needs to be done is to create the description for the images.

In the name of the file you need to put a name, that is, as you will call the image file, it can be something like: something-from-SEO for example, needs to be something that refers to the content being created, or something that has connection to the page where you inserted the image.

Configuration of an alternative text or as called by some commonly, ALT Text, which can be explained as if it were the caption for that photo, freely from the name you put in the image the caption is who will ensure that the searchers find the image by its description and approximation with the content in which it was inserted.

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How To

How Instagram Models Make Money?




Do have good looks and good fashion sense? If yes, then you are a perfect fit for being an Instagram model. You don’t have to go to any modelling agencies. All you need to do is increase your followers on Instagram and model in your photos. Instagram models make masses of money. But the real question is how they actually do it? Continue reading to find out the basics if you want to pursue your career as an Instagram model.

Who is an Instagram model?

You must be wondering what exactly being an Instagram model comprehends. Instagram model is someone who makes their modelling career through Instagram, rather than going to agencies and contacting agents. It is someone who uses Instagram as their platform.

Instagram models build their profile, post amazing pictures, and increase their followers. That’s when brands and companies start contacting them. Even if you are a small Instagram model with enough followers and an appealing profile, many small businesses will contact you.

Difference between Instagram Models and Traditional Models

They say “work smarter not harder.” That is how it works for an Instagram model. Instagram is a platform full of opportunities. When used wisely, this platform will help you become successful. You can take an example of Kylie Jenner. With 197 million followers on Instagram, she can charge over $1.2 million for a single paid post.

Models like Kendall Jenner, Gigi Hadid, Cara Delevingne, Chrissy Teign, and Bella Hadid are both Traditional and Instagram models. However, Kylie Jenner, Sommer Ray, Cindy Kimberly, and many others are the real Instagram models. They’ve only used Instagram as their Modeling platform.  

The great thing about being an Instagram model is that you don’t need to work hard looking for agencies to represent you. An attractive Instagram profile and a vast number of following is everything that matters. Once you become visible, many brands will want you to be part of their campaign.

Besides that, regular models have to follow strict restrictions on their looks, body, weight, clothing, etc. But an Instagram baddie can be her own boss. There’s no compromising! You can do whatever you want unless a brand pays you a bucket load of money to do as they say.

Traditional modelling is all about old school fashion and beauty. However, Instagram modelling is full of fun and exciting opportunities. From perfumes and jewelry to teeth whiteners and hair vitamins, brands will ask you to model for literally anything.

Agencies are involved when a regular model is working for a brand. And agents usually have a share in her earned money. However, this is not the case with Instagram models. The best thing is that they can negotiate on their own, and keep the whole amount of money paid.

There’s a lot of difference in the lifestyle of an Instagram model and a regular model. An Instagram model can make so much money per paid post, while a traditional model needs to work an entire week to earn that much. Even Cristiano Ronaldo makes more money being an Instagram influencer than being a footballer. Indeed, Instagram is a great place.

How Instagram Models Make Money?

This is how it works: a brand or company likes your profile, they become interested, a deal is made, and you are paid for sponsored posts. Remember, the more engaging your audience is, the higher you get paid. If a brand is related to your niche, they will pay you for advertising their products or services.

There are several ways of getting paid on Instagram. A brand representative can hire you to promote their products, or you can become an affiliate. Affiliate marketing is very common, where you have to do promotions, and you get paid by commissions from product sales.

At times, brands only send free products for models to review. Sometimes, a company can even send a model to travel to a beautiful place and attend an event for promotional purposes.

Many Instagram models start their own business or establish their own brand after becoming successful and buying Instagram Followers from It is quite evident that when you have followers and a large audience, your business will run smoothly. Just like Kylie Jenner and Selena Gomez have launched their own beauty line.

How Much Do Instagram Models Earn?

As we mentioned earlier, Kylie Jenner earns over $1.2 million. Top celebrities who are also Instagram models earn a huge amount of money for their each sponsored post. Models like Gigi Hadid and Kendall Jenner can make up to thousands of dollars, while others can earn up to $50,000 per post.

Don’t worry if you don’t have millions of followers like Kendall and Gigi. Having over 50k followers will work. It is even better if you have more than 100k followers. Local brands will still need you to advertise their products or services. Some smart companies will contact you even if you have 20k followers but a high level of engagement. It is a marketing strategy of some companies. By doing so, their brand will be noticed by more potential customers.

Your pay rate usually depends on the following factors.

  • Your number of followers
  • Demand for a particular niche
  • How engaging your audience is
  • Your location
  • The quality of your content
  • How much efforts you put in

However, it would help if each aspiring model does his/her own research.


Put in efforts to create quality content. Work hard and get brands to notice you. Use strategies to increase your Instagram followers and Instagram Likes UK. With hard work, dedication, and effort, no one can stop you from being a successful Instagram model and a top-tier queen.

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Money & Market

How the power of gold can help you during the time of recession?




Investors in India consider gold as a safe investment during a time of financial uncertainty or recession, high inflation, and depreciating exchange rate. The key reason behind this is that it has an intrinsic value that a currency like INR, Dollar, Sterling, or Pond can depreciate in value at a certain time. This is because each currency depends on the economy of that particular country. 

This article outlines how the power of gold can help you during a time of recession.

When the world is seeing an economic crisis due to the coronavirus pandemic, there is a good hike in gold prices, and selling your old gold to gold buyers would be a decent idea. 

Moreover, the spike in gold prices is due to the demand and supply factor. It should be noted that whenever there is a slowdown or recession or depression in the country’s economy, gold prices escalate as they are considered to be the safest form of investment by investors. 

Adding to this, whenever the GDP of a country sees a rise, the gold prices go down a little bit but if there comes a recession, prices of the gold amplify due to the gigantic demand and supply. Investors invest in gold instead of the stock market as the companies may have to see a loss at the time of recession. Thus, to secure their investments, investors take gold as the safest commodity. For instance, the price of 10 gm Gold in India was 30,000 INR a few months ago, but when the global pandemic came, the price of gold reached 47,000 INR. 

Now, why and how there was such a huge spike in gold price or why gold is considered as a safe investment, reasons are here-

  1. When the GDP of a country say India climb, investors make an investment in bonds to earn maximum monetary profit from their investments. Though, investing in gold is ideal as there is no need for bonds or paperwork. Also, gold is a commodity itself. For Instance- If you invest in a company say ‘X’ and the investment to put in is 1,000; you will get a fixed amount of monetary profit from the company every month. On the other hand, when there is a recession or depression, there is a probability that the company will face loss first and may also go bankrupt. Once the company is broke or bankrupt, your investment will be at risk as the company may cancel the bond. Also, if you want to sell your gold, recession or depression would be an ideal period as there is already a rise in the price of the precious metal. But, here is also a hook, you need to find a reliable, honest, and professional gold buyers near me. Finding the right one for the occasion will allow you to receive the correct amount for your gold.
  2. When the GDP shows positive signs or rising, investors turn towards investing in shares or stocks of the company as the profit is directly associated with the rise in the price of shares or stocks of the company. Nonetheless, when there is a recession, the price of the company’s shares goes down. For instance- A few months ago, the Sensex value was around 40, 000 but it came down to 25, 000 amidst the pandemic. This openly indicates that when GDP contracts, people look for a safer investment option. It should be noted that the value of Gold is independent, as it is a commodity itself. As such, gold is taken as the safest option for investment during a recession.
  1. When there is a hike in GDP, investors look for investing in fixed income methods, for instance, saving a deposit, PPF, to earn a fixed amount of interest on the investment made. Though, at the time of recession, the central banks of the countries, in the case of India, RBI reduces the repo rate- The rate at which the central bank of a country (Reserve Bank of India in case of India) lends money to commercial banks when they have any shortfall of funds. This means the investors will receive lower interests on their fixed income deposits. Thus, gold is again taken as the safest commodity at the time of recession. Although, who thinks, PPF or saving deposit won’t give them expected returns or also not aware of investing in gold like a potential investor can sell their gold and then use that income at some safest investment place. If you have 10 or grams of the precious metal, you can go to a trusted jewelery buyer near me, and sell that gold. That amount would be sufficient to buy a small property or would be enough to buy a few SIP plans.
  1. In a country like India, the majority of people have a mindset to not make any investment and keep cash at home, but they are prone to inflation. For example, if you have a 20000 INR in cash and you neither purchase any asset or nor deposit in the bank, the purchasing power of all those money will itself go down after a few months of inflation. This is because at the time of recession, there is a lot of cash in the economy increasing liquidity in the markets and thus the inflation affects your money.

Procuring to the above-mentioned points, investors go for gold investment to curb their economic uncertainty at the time of recession.  This, in turn, aggravates the massive demand and supply of gold. 

To look from a different perspective, selling gold to a trusted gold buyer in Delhi also keeps you safe in a financial emergency. So, search for a jewelry buyer me on Google and pick the best gold buyer near me from there. 

Undoubtedly, everyone wants to avoid recession event, but gold investors do enjoy such a period as they don’t have to worry about their investment plans. They will go as per planning and ripe off expected returns when everyone is either worried or not have enough money to invest.  

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Money & Market

Marketing Tips for Moving Company Business Owners




best long distance movers
Marketing Tips

The importance of marketing in running a moving company is very high. Moving companies are involved in the moving of large, bulky goods and items of value like furniture and appliances from one place to another. It is important for the moving companies to understand that the customers require a guarantee that their goods will get safely transferred from one place to another.

The moving companies are responsible for collecting the goods in advance and transporting them safely to the new place. They use the moving trucks to transport the goods to the new place. For this they need to understand the way to market the products so that they can be sold successfully in different places. 

If you’ve started your business in this industry and want to become one of the best long distance movers in the market, then it’s a must that you know the following marketing tips for your moving company to grow:

Do Some Advertisements And Offer Promotions

If your moving company is going to be in a new location, it will be a good idea to try advertising the new location on television, radio, and in newspapers. The advertising will help attract business to the new location. Another way to attract business is by offering discounts or promotions for the business. With these amazing perks in place, you can keep more customers coming back to do business with your company again. 

Moreover, if you’re already in the area, there are many other marketing tips to try. One of them is to be on time for all business meetings with some local business owners. One person that can help the moving company attract customers is a local business owner. They can offer your moving company information and give  referrals to other businesses locally. 

Provide Accessible Customer Service Platforms

It’s important that your moving company can make it easy for potential customers to contact them. You should have  many local phone numbers and other means of contact. However, if you want to increase your online presence, you can establish a website to promote your company. 

The more you have accessible customer service channels, the more you can attract potential customers for your moving business. Whether it’s an online platform or mobile phones and telephones, you should make your business accessible to a wide range of customers. 

Be Active On Social Media

If you’re looking for the easiest way to reach prospective customers to market your business, you should get the most out of different social media channels. By using Facebook, Twitter, LinkedIn, and many more, you can give the latest updates about your company, announce promo deals, and implement marketing campaigns. 

Moreover, by being active on social media, your customers and prospects can easily check your moving company and get familiar with how you work as a trusted and reliable movers in Manhattan NYC and other metro cities. 

Perform Email Marketing

The most important thing to remember in this regard is to keep your emails as professional as possible. Keep it brief, to the point and at the same time as conversational. Professional email that’s well written will help you get a better response. You can also opt for online forms that can be easily filled in. You’ll have to request customer details such as their name and address and then ask them to sign up for an online newsletter. This will help you build a relationship with your potential clients by getting to know more about their demographics and help you build a better trust in them.


A successful marketing strategy can make or break a business. It’s not possible for an average person to undertake a marketing campaign to the same level of professionalism as a professional. Marketing is a very time consuming and tedious job. It involves a lot of research and planning.

You need to know where the customers are located so that you can start your advertising campaign in the most appropriate manner. You need to make sure that the product you’re selling is of good quality and is cost effective. A successful marketing campaign can make or break a moving company. 

Therefore, if you want to be successful in the moving industry, keep these tips in mind and your business will definitely be in the right direction.

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Money & Market

Signs It’s Time to Hire a Financial Planner




Financial planners aren’t just for the wealthy. In fact, those who are having trouble making, saving, or investing enough money to improve their lives can often benefit more from seeking financial advice than those who already have plenty of money. Those who are on the fence can read on to find out about a few common signs it might be time to hire a financial planner for help with deciding if it’s time to call in the pros.

Planning for Retirement

Just saving some money out of every paycheck isn’t enough to be able to retire comfortably. Workers need to make wise financial and investment decisions throughout their lives if they want to maximize their savings, but even those who have been less than diligent about retirement planning in their youth can take advantage of the financial planning services available at LifeManaged. It’s never too soon to start planning for retirement, but it’s also never too late to come up with a realistic plan.

Changing Careers

Before making any major career move, workers should consider speaking with a financial planner. That’s true whether switching employers will mean making more money or changing over to a more satisfying job that comes with the unfortunate trade-off of having a lower salary. Financial planners can help clients transition from one job to another more smoothly by rolling 401(k) balances into IRAs, switching over retirement assets, and reassessing finances to make the most of whatever financial changes accompany that upcoming career change.

Filing for Divorce

Divorces are always stressful, and shared assets can make an already difficult situation absolutely nightmarish. As tempting as it may be to just cut ties as quickly as possible, it’s always better to consult a financial planner first. These professionals can work with attorneys to negotiate terms that will be in their clients’ best interests. They can also help clients better understand what settlement offers will mean for their financial futures and help them put new plans into action to help recent divorcees continue to meet their personal financial goals.

Unexpected Windfalls

While large inheritances are the most common source of unexpected financial windfalls, not everyone must suffer the death of a loved one to come into a lot of money. Some people win the lottery, while others luck out with investments. What all these people have in common is that they can benefit from consulting financial planners before spending a dime of the money. A financial planner can help the recently wealthy understand how to align their new-found wealth with their personal goals and priorities.

Family Tragedies

Not all deaths in the family result in large inheritances. Sometimes, the death or injury of a loved one can place families under serious financial hardship. If a spouse unexpectedly dies or becomes disabled and will be unable to work for the foreseeable future, for example, a financial planner can help the couple re-evaluate their finances and insurance coverage in light of this change and come up with ways to mitigate the damage. This can make an admittedly stressful situation feel much more manageable.

Getting Older

When workers are young, one minor financial mishap is unlikely to have a significant impact on their future prospects. They can rebound from the misstep in time to continue meeting lifelong financial goals. As workers near retirement age, they often don’t have the same luxury of time. Hiring a financial planner can help them avoid potential missteps that could lead to financial ruin and even make it impossible to retire comfortably on time.

Uncoordinated Finances

There’s little sense in hiring a CPA to help with taxes, an investment advisor to help with investments, and an insurance broker to help with setting up coverage. These professionals won’t be able to work together efficiently to coordinate efforts on their clients’ behalves. When a consumer’s finances are completely uncoordinated, it can lead to unpredictable problems.

A seemingly sound financial strategy suggested by an investment advisor could end up causing unnecessary expenses when tax season rolls around or have unintended consequences on insurance coverage. Hiring a financial planner who can create a comprehensive and coordinated strategy will help clients in this position avoid unintended problems and keep on track to meet their goals.

Increasing Complexity

Most American workers handle their own finances when they are young and don’t have many assets. As they get older, though, their financial situations become more complicated. Some purchase businesses and need to set up tax-deferred savings accounts, while others make complex investments or purchase multiple real estate assets. Complex financial situations can get out of control fast, so it’s wise to consult a professional before the situation starts to snowball and consumers find themselves unable to keep track of everything.

Receipt of Equity Compensation

Many of today’s top companies offer equity compensation as hiring benefits. What workers who have never received equity compensation don’t realize is that when they accept these offers, they take on the responsibility for managing that equity. They will be faced with immediate tax consequences, as the IRS will expect the equity holder to pay taxes regardless of his or her current financial situation, and will have a lot of decisions to make that may be out of their leagues.

It’s never worth attempting to take a DIY approach to equity management. When workers are offered Employee Stock Ownership Plans (ESOPs) or stock options, they should consult a financial planner immediately. These forms of equity compensation can be very beneficial, but only if they are handled appropriately.

The Bottom Line

Financial planners are experts at managing money. They don’t just work with wealthy clients. An ever-increasing number of average Americans have also been seeking the help of financial planners, not just to help them weather the types of storms described above, but to come up with strategies for maximizing wealth and minimizing risks throughout their lives. Whether consumers have experienced one or more of the events described above or not, they may want to schedule a meeting with a financial planner just to make sure everything is in order and they will be in a good position to meet short-term and long-term goals.

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