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Pitfalls of not having a proper content syndication strategy

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Pitfalls of not having a proper content syndication strategy

When you first hear about content syndication, it will surely look like a no-brainer to you. For many people, content syndication is just like guest posting but you should know that content syndication is much more than just posting content on third-party websites and this is the main reason why there are companies offering content syndication services.

Because of the precise approach of content syndication, it offers firms a wide range of benefits like brand awareness, getting closer to a niche, website traffic, quality lead generation, and much more. With so many benefits just by repurposing your content, you might start thinking about what can go wrong with your content syndication approach?

If you use content syndication services, or adopt an ideal content syndication strategy, there is nothing that can go wrong. But at the same time, there are many content syndication land mines that you will need to watch out for. From spam-ridden publishers to getting banned by Google, there are many things that can go wrong but the same applies to other marketing strategies as well.

This is why, in this blog post, we have mentioned some of the pitfalls of not having an ideal content syndication strategy.

Beware of Google’s policies

It’s a no brainer that Google doesn’t like duplicate content and it doesn’t matter how hard you try to hide duplicate content, Google’s algorithm will always be able to identify it and then mark it as spam according to the current algorithm. Even if it will not be marked as spam by Google, they will make sure that your website ranking decreases. In many cases, the content that you have syndicated can even outrank the content published on your own website because the website on which you have syndicated content might have a higher DA-PA.

But you can get rid of the issue of being marked as duplicate content by Google. For example, if you don’t index one of the listings, you will never fall into the trap of duplicity. You can check out some of the top blogs regarding duplicate content for complying with Google’s policy while making sure that you are syndicating content.

Bad lead generations

As a digital marketer, you will have to be aware of the fact that all the leads that you will be generating through your marketing efforts will not be of the same level and this is why the term quality leads are used. It’s true that through content syndication, you can generate quality leads and then convert them into customers but that will only be possible if you use an ideal content syndication process by working with B2B marketing data providers.

But since leads generated through content syndication are basically removed from your website, it becomes quite challenging to convert those leads into prospects. What you need to do here is fine-tune your content syndication strategy by incorporating high value offers so that you can generate quality leads. This will be applicable to only those people who are not aware of your product.

Duplicacy in content

One of the major pitfalls of content syndication is duplicate content and you need to use all the measures along with using database marketing services in order to stay away from this dangerous pitfall. You should know that duplicate content is one of the worst enemies of marketers and that’s why you should never overlook it.

If you want to stay away from this type of pitfall, you can collaborate with websites that have high DA-PA since they are mostly very professional with their approach. This will completely wipe out the possibility of your content being damaged.

Complex conundrums

If you are considering content syndication as a ‘submit and forget’ proposition then you are making one of the biggest mistakes in your content marketing strategy. It takes a basic understanding of your rights, determination, and regular tracking to not let the third party website make any changes to your content. You need to make sure that this term is mentioned in your license agreement otherwise your content will be tweaked for the benefit of the third-party website.

In addition to this, you will also have to ensure that your content isn’t divided into smaller pieces as this will give an opportunity to the third-party website to make changes in your content. Also, never let the third-party websites make changes to the links that you have attached in your content.

Decreased relevancy

You will have the chance of losing the relevance of your syndicated content if it remains static and this will not be beneficial for your content marketing approach. And since your content will be hosted on a third party website, you might lose control over timing and relevance as well. The same piece of content may be present on 50+ websites and that will make it difficult for you to make any changes.

This is why you should never just leave your content and forget about it after syndicating it. If your content remains static, it will start losing its relevance and this will hamper both your brand awareness and reputation on the online platform even if you work with some of the best B2B marketing data providers.

There surely are many pitfalls of content syndication but with these risks, you will also get high rewards. Content syndication has a high effort to profit ratio and this simply means that by putting in minimum effort, you will be able to harness many benefits. Just make sure that your digital marketing team is considering all the pitfalls mentioned in this blog post so that they can use the syndication of content in the most precise way possible.

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How To Avoid Defaulting On First Mortgage?

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So you have taken out your first mortgage and have begun paying for it. But now you find yourself in financial distress that makes it impossible for you to pay the loan installments. So the payments keep piling up and slowly you are on the verge of losing your mortgaged property. This is a nightmare scenario for any person who has taken out a mortgage loan. 

But if you follow some advice you can prevent such a situation from ever occurring. Want to know what that is? Then read on below: 

Tips For Preventing As Well As Dealing With Mortgage Defaults

  • Save in advance

Financial hardships can strike anytime and the best thing you can do is be prepared for it. As such it’s advised that you save up for future payments from your current earnings. At the very least have 2 months of loan repayment money stashed away. It will help you in uncertain times. 

  • Talk to your lender

Talk to your lender before doing anything once you are in financial distress. Know that no lender wants to take away your home. So if you talk to them, then you can extend your loan repayment duration or lower your monthly payments. Either way, it will prevent you from more stress and tension. 

  • Take a breath

If you find yourself missing a loan payment, it’s time to calm down. Don’t stress yourself. Tension and stress will simply make the situation worse for you. It will distract and frazzle you. The solution in such times is to calm down and look into ways to arrange the loan money. 

You can ask your friends and family for help or try getting a job that will allow you to pay off the loan and put food on the table. In dire situations, you can look into selling valuable possessions like gold. However, there is one thing you shouldn’t do in such situations- try getting more loans. It will simply make the situation worse for you. 

  • Cut back on expenses

If you find yourself falling back on payments, it’s time to look into other areas that are eating up a large chunk of your income. If you are dining out or going out more then lower the number of days you are going out. Note that even if you are going out, try to go to an inexpensive place. Apart from this, try cutting off cable if that’s an unnecessary expense. After all, little things will add up for your payments. 

If you have lost your job, then it’s time for figuring out your budget once more. Pay more attention to the mandatory expenses and less on luxury items you could do without till you get a new job. 

  • Rent a room

If you are in financial hardship, renting out a room or multiple ones could save you from getting kicked out into the streets by the bank. It might help you at least get your loan repayments made on time with some money even left for essentials. In short, it can tide you over till you get back up on your feet again. 

If you are distressed over the kind of person who will live in your home, then know that you have the power of choosing the tenant. Not to mention the fact that you will be able to enforce the rules for staying in your house.  Note that if you are going through times of financial hardships, don’t panic. Try to figure out possible ways to get money. But above all, talk to your lender and figure out a way to minimize your payments in the short term. It will help you breathe easy. 

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SPELLING ERRORS AFFECT BUSINESS – HOW TO OVERCOME THIS

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Have you ever experienced seeing or reviewing an advertisement with grammatical errors? As a business holder, we tend to hold the buyers but due to these silly mistakes, we lose the customers. It makes them think 100 times before purchasing anything. No one really wishes to offer their badly earned bucks to anyone who doesn’t have seemed to think enough to evaluate their copies for spelling. It is essential for managers to be conscious of environmental pitfalls, to improve from others’ mistakes, and to spend time to prevent flaws.

The medium of communication is verbal or written and it is composed of words that we use to make them compelling and reasonable. If the base is not strong in these titles then the business will surely fall down. However, people read or listen to the advertisements and then judge on the basis of the quality. The golden factor of this quality is a textual representation that must be of high class. 

If you wish to get grip on the words then you must have the knowledge of spellings that make up a quality sentence. For this purpose, there is a spelling test available to test your knowledge and get the result. 

Reasons to avoid grammatical mistakes:

There are numerous reasons that direct you to avoid any grammatical mistake in business write-ups. Some of these are mentioned below;

  1. First Impression has a strong impact on customers

You want to give a positive initial perception to your fans. You want not only to get their interest, but you want to win their esteem as well. Proper grammar, complete sentences, and the effective use of syntax would offer them more faith in interacting with the client (or the organization).

  1. Good Reputation is the base of returned customers

Similarly, a business that interacts simply and accurately is more inclined to obey buyers and suppliers. Using correct English will help preserve the integrity and prestige of your corporation as a competent, reputable brand that considers all its dealings with its clients and vendors as enormously important.

  1. Effective communication matters

It is possible that by handing them grammar errors to stay clear of, you are distracting your viewers from the message. Such mistakes also render the content difficult to understand. You wouldn’t like to confuse the minds of your viewer, specifically if you are attempting to get them to take some sort of action.

  1. Competitive Edge maintenance

Competition only comes where the base is strong. When your communication level and advertisement base will be of high quality then your firm will be a competitive edge. Buyers mostly trust those brands whose interaction quality is strong.

  1. Productivity increases:

Including group members, many organizations rely on written guidance (for example, reports or email messages). Right spelling and grammar will help the workers quickly identify your orders while preventing any uncertainty or disappointment about what is required of them.

The significance of perfect grammar in marketing communication is certainly that all businesses, irrespective of their size or the sector in which they work, should take into consideration. 

Using your machine, computer or mobile automotive components tool should be the first and most simple verification; however, you should not depend only on search engines to catch errors.

It is important to re-read your paper; ask an employee to assist, either do it yourself or better yet. It is always a smart option to get a fresh perspective to glance over what you’ve composed. The old traditional script and scale over a paper piece is still the easiest way to read and comprehend a report; other methods involve reading it sideways or voicing it softly.

Easy Tips to Review:

After you’ve done composing, going to take a break, and reviewing your work can also boost your capacity to identify errors. This requires adaptive spelling skills. It also gives the opportunity to refine it as you move forward, fixing terminology and sentence structure. For messages, where you don’t get a chance at making a successful first statement, this is extremely crucial.

  1. Never ever forward anything without giving a fresh pair of eyes or proofreading your write up.
  2. Don’t get multitasking work because it can cause grammatical errors. Writing any = paper requires full concentration.
  3. Review each and every terminology but after a while. Just take an hour because when you review after some time, you get a fresh mind.

Equivalently so, it makes perfect sense for workers in command of marketing interaction to be competent in their jobs. The required preparation and resources should be made available; there is also a range of blogs that provide guidance on written communication and can be directed to.
There’s a tool named spell quiz which offers a wide variety of tests to take. It also gives a report at the end of every test to make you aware of your mistakes. Visit SpellQuiz.com for more information.

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How JewelFlix is Changing Jewellery Business in India

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The internet has made shopping so easy for everyone that you can buy anything now at the click of a button. Until now, the Jewellery businesses have been very slow in catching up with the online shopping world. But now, it has been made so easy with just one idea which brought the Jewellery market online.

‘Tansh Jewels Private Limited.’, an already established jewellery firm came up with the idea of doing something which would change the entire industry, in both B2B and B2C. This included Customers, Jewellery Retailers, Wholesalers, and Manufacturers. The idea of “JewelFlix” quickly caught up with the Indian market among both Jewellers as well as consumers.

What Does JewelFlix Represent?

JewelFlix is an online jewellery marketplace where Jewellers from all around India would be able to showcase their products for the whole world to see. When Jewellers were made aware of this venture, they quickly associated with this idea. This was an opportunistic moment to extend their business visibility. From just a small city where they operated in a limited area to a broader reach across the nation. The sellers adopted this and experienced a boost in their sales as well as recognition of the brand on social media.

This exhibition of products was not the only feature of JewelFlix. But they also provided every associated jeweller with their own exclusive website and mobile application for Android and IOS. This allowed individual Jewellers to develop their own brand and customer loyalty.

For people, this online jewellery shopping store was a place to explore thousands of different and unique crafts of jewellers in India. Now people didn’t need to go from shop-to-shop to find that perfect piece of wedding necklace, ring, bracelet, or any jewellery item. They would just visit www.jewelflix.com and then choose among the hundreds of products listed. Each product has the specifications like weight, purity, metal, brand and various other details mentioned along with the photos of the exact product.

The Success at South Jewellery Show, Bengaluru

The event of South Jewellery Show held on 8th to 10th January 2021 in Bangalore was exclusively held for Jewellers all around India. This was a chance for already established jewellers as well as fresh-in-the-market jewellers to showcase their products among hundreds of other jewellers.

This event was a big occasion to network and develop new business relationships among Manufacturers, Wholesalers, as well as jewellery retailers. And it turned out to be a big success for JewelFlix as well since they were able to explain their services, features and benefits directly to the jewellers.

https://lh6.googleusercontent.com/upQEcFdOgYsAS88ELzpGwuAlGnXznf2jkIqW389c0CJN8RVYZcsCvQYmWtKkYtlSA2XL-4PhD8mTdp5yFs1jyZxY-IBJn7BDFYIFyWvvqJxSWEQhHOnrOOwQDsJspmEOkdh9MWaS

South Jewellery Show, Bangalore

With the aim to digitalise the jewellery industry and collaborate more than 5 lakh jewellers by contributing to creating a Digitalised nation. The Main agenda of JewelFlix is to render the best digital services to their customers by boosting their business online and making their dream come true.

What are the Main Reasons Jewellers Choose JewelFlix?

JewelFlix provides a global business platform to connect with top industry brands of retailers, wholesalers, and manufacturers. The continuous marketing for the associated brands on the website as well as on social media. This widens the range of business visibility and provides with more genuine leads. And one of the most liked and important features is the ability for each individual jeweller to market their own brand using the exclusive app and website.

These are the core benefits provided by JewelFlix and it is believed that more features and benefits are along the way on their platform for the Jewellers in India.

In conclusion, it can be said that JewelFlix is revolutionizing the online jewellery industry for businesses as well as consumers around India.

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Worry-Free Moving: A Downsizing Checklist for Seniors

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According to a survey conducted by TD Ameritrade, 42 percent of respondents said they plan to downsize in retirement.

It makes perfect sense. The kids have moved out of the house, and you no longer need the extra space. All those household tasks – cleaning, maintenance and repairs – that made sense when the house was fully occupied, don’t really make sense any longer. And the added money you spend on a large home could be better used by enjoying your retirement.

The process isn’t always easy, though. Letting go of the family home, and the lifetime of memories therein, can be emotional and laborious – especially if you go it alone. If you are considering downsizing your home (either for yourself or an elderly loved one), you can make the process easier with this checklist.

Talk with Loved Ones

Whether you’re the one downsizing or you are sparking a conversation with ageing loved ones, it’s wise to talk things out. To start, determine the reasons for downsizing: is it a financial decision, for health reasons, or are they looking to make a positive life change? Perhaps it’s all those reasons.

Getting to the root of why downsizing makes sense can help the process along. Next, talk about possible reservations you (or they) might have. Are you nervous about decluttering? Is there trepidation about the move itself? The more you define your reservations, the better you can address them.

Outline Criteria for Your New Home

Besides a smaller size, what are you looking for in a new home? Do you want to be closer to family? Are you craving a community of like-minded seniors? Do you require greater accessibility and fewer house responsibilities? Answering these questions will help guide you toward your perfect home.

Declutter

To set your downsizing adventure in motion, you will need to edit your belongings. For best results, call in the experts for this step. A professional downsizing company can help you declutter and organize your belongings. Working closely, compassionately and patiently with you, they will sort your belongings and spearhead the sale or donation of unwanted items.

Take Pictures

Take pictures of your old home, and if it helps, take photos of belongings you are giving away too. These reminders of the past can help ease the transition. They are an acknowledgement of the significance that your home had in your life, and you can even hang them in your new home as you get used to it.

Leave Move Day to Professionals

When moving day rolls around, you want to focus on bidding farewell to your old home and saying hello to the exciting new chapter of your life ahead. You don’t want to be bogged down with moving logistics and tasks. Look for a professional downsizing company that, in addition to offering decluttering services, offers end-to-end move management, taking care of truck rentals, elevator reservations, packing and unpacking. Leaving move day to the professionals takes a lot of the stress out of the process.

With a few candid conversations with loved ones, some proactive planning and the help of professional downsizing services, your move will be largely stress-free and positive. Now, all that’s left to do is enjoy your new home – and the money you saved along with it!

 

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The Best Secure Payment Methods For You Online Business

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When you have a store online, the most fundamental thing to take into consideration is offering a secure way for your customers to pay. Secure not just for you, but mostly for them. Trust is essential when somebody is going to make a payment through your site. 

Picking the right ones is generally a balancing act, however. You want to provide enough options for your customer to have a choice and not click away for lack of a suitable option. At the same time, you need to make sure that the fees for accepting these payment providers won’t be so high that it cuts into your margins.

In this article, I will go over some of your best options when it comes to accepting payments online for your ecommerce store.

1 – Cryptocurrency

One of the best benefits to having your store online is that you have the entire world as your marketplace. Your customers can be anywhere in the world. The problem, usually, is handling foreign currency and payments. It usually is not worth the effort and expense to have options for those abroad.

With bitcoin, you never have to worry about that. With a digital wallet, you can accept cryptocurrency from anybody without needing to pay a middleman to convert the payment. You accept the coins into your wallet and that is the end of the story. Fees are also very low compared to other payment providers who take their cut as middlemen.

Then, there is the benefit that you could also make more money from the transaction if the coins gain in value while you have them in your wallet. If you are risk averse then you can convert bitcoin to cash right away, but if you want to take a chance you can see if you gain any value from your cryptocoins. 

2 – Paypal

Paypal has been around for a number of years and as such is widely trusted and makes a great option for people to pay. People without credit cards love to use it since it offers a lot of protections for consumers in case of a disputed transaction that many debit card holders don’t have due to their bank not offering them.

And this also works in favor of the seller if there is a transaction that doesn’t seem legitimate. 

Like with bitcoin, Paypal is international and can be used in many different countries to process payments if you have an international presence.  

The biggest problem with Paypal is the high fees, however. 

3 – Google checkout

The world’s largest internet company is of course going to make a splash in the ecommerce world. Google Checkout is the answer to Paypal and is very convenient.

Since just about everybody has a Google account, it is very easy to set up a wallet and make payments seamlessly. The fees are generally lower than Paypal and go down with volume as you use it to do more of your shopping

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