IM Academy is an online educational platform, but for co-founder and CEO Christopher Terry, connecting with individuals in person is an important part of the business. While IM Academy’s mission is to provide accessible online educational materials, it often hosts IM Beyond gatherings of educators, students, and independent business owners involved with the Academy to discuss market strategies, network, and share insights on online education.
In 2022, IM Academy hosted four of these events, in Palm Beach, Florida; Barcelona, Spain; Phoenix; and Zurich. A fifth event is planned for Rotterdam, Netherlands, in December.
The events have coincided with a busy year of launching new programs at IM Academy. These include a travel and lifestyle service, TLX, as well as new academies focused on time-based scalping exchange strategies, the stock and futures markets, and building a social media presence. As the Academy continues to debut new programs, it’s reaching out with these in-person events to discuss its approach with interested students and independent business owners, focusing on expanding its reach at an international scale.
IM Beyond Events
Each IM Beyond event features a rotation of speakers involved with IM Academy as educators or independent business owners. These speakers share insights on how to reach students interested in pursuing financial education and discuss how to optimize the use of the Academy’s educational materials.
IM Mastery Academy co-founders Christopher Terry and Isis Terry are often keynote speakers at these events. They use the platform to espouse the Academy’s philosophy of positive self-talk and dedication to hard work when pursuing an online education in financial markets.
When the Terrys founded the Academy in 2013, they set out to build a platform that enabled interested students to learn about financial markets on their own schedule. With IM Beyond events, the goal is to spread the message of the Academy’s growing library of online educational resources.
“My goal in 2013, I said, ‘Let’s do it. We’re going to do it. Yes, we’re going to do it,’ and we start going along and boom, That’s my goal. I’m going to get there. I just have to make changes,’” said Terry in a recent speech. “I got up and stood up again, and a few times we had a couple of punches here and there, and now the goal was to have thousands of people come and celebrate and get us to the next level, and we’re here.”
As IM Academy has grown, its IM Beyond events have scaled up to attract thousands of attendees, reaching students and IBOs from around the world. In 2022, the Academy was particularly focused on Europe. In addition to the Barcelona, Zurich, and Rotterdam events, Christopher Terry completed an extensive European speaking tour throughout the summer, traveling to over 12 locations across the continent.
“After traveling to 12-plus countries during this recent Europe tour, it reoccurred to me that 90%-95% of people in this world are still programmed a certain way. Unfortunately, this program is on the side of struggle, setbacks, hardships,” said Terry in a recent Facebook post. “However, as creative beings, we have a choice. We can choose the thoughts to think, the affirmations to speak, and the actions to take. We can choose whether or not we want to reprogram our mind. Guys and girls, elevate yourself. Break out from the chains that bind you and begin programming your subconscious mind. It may not be easy, but the growth you may experience can make all the difference.”
At IM Beyond events and other speaking appearances, Terry sets out to communicate this message of the power of a determined, positive mindset and the value of pursuing an education.
Plans for the Future
After the success of 2022’s IM Beyond Events, IM Academy will look to continue to host similar events going forward. In addition to the Rotterdam event, it has announced plans to hold Elevate regional events, including one planned for Orlando, Florida, in 2023.
These events are part of an ongoing effort to expand the Academy’s reach, an effort that also includes the inauguration of new academies and services. Its most recent launch is the SMX social media academy, signaling that IM Academy is continuing to branch into other verticals outside of financial education. The SMX Academy provides students with resources to learn how to build a personal or business brand by creating engaging content on social media platforms such as Instagram, YouTube, and TikTok.
IM Academy also unveiled the TLX travel and lifestyle service, which offers members an online resource to book hotels and resorts around the world at a discounted rate, as well as the opportunity to reserve themed trips with other members and IM Academy educators.
Going forward, Christopher Terry envisions continued growth for the Academy, both in attracting new students and providing fresh resources.
“One word that comes to mind is unity,” said Terry in a Facebook post in which he reflected on the IM Beyond Phoenix event. “We united even stronger this past weekend. We came together and became stronger. Momentum is here.”
Note: IM Academy does not provide financial or investment advice to its students. Students do not trade on IM Academy educational platforms.