Smartphones have become a powerful tool for small business owners.
With the right selection of apps, you can run your business from your smartphone no matter where you are, using what little time you have as a business owner.
From bookings to accounting to marketing, you can do it all from your smartphone.
Perks of Using a Smartphone For Business
Working from a smartphone is becoming increasingly common for many small businesses as we move into a digital work era. Business owners and their staff are starting to see the benefits of smartphone technology, such as decreased operating costs and new ways of connecting with clients and staff.
Business owners no longer need to invest their money in expensive technology when they first open their businesses. Instead, they can use existing technologies, like their smartphones, to run their business. A subscription for a business app is far cheaper than buying a work computer and an old, expensive software to run on it.
Small business owners often say they don’t have enough time to get through their business administration. It’s true that they don’t have one hour or two hour blocks in their day to sit at their computer and manually enter all their business admin. However, they do have a spare five minutes here and there between tasks. That’s why smartphones are great because you always have one on you and it only takes a few minutes to complete that one admin task that’s been bugging you.
Smartphones are also great for connecting with people. That includes your customers and your staff. Social media apps and communication apps make it quick and easy to reach out to your staff about important work information. It’s also opened up the opportunity for more flexibility in working remotely. These apps are also great for marketing your business and communicating with customers as messages sent through these apps have a much higher open and engagement rate. They also form a more personal relationship with your customers than emailing does.
How to Do Business Using a Smartphone?
Bill your clients
To increase the chance of your clients paying you, you need to bill them straight away. That means you need a quick way of sending them an invoice. If you don’t have time to go to your office and create one, another option is a simple invoice app like Bookipi. This app lets you create invoices, receipts, estimates and more in under a minute. You can save your customers and items to make the process even easier the next time. You don’t need to be in an office to use Bookipi. All you need is your smartphone and a few minutes of your time to bill your clients.
Track expenses and receipts
Tracking expenses and receipts is something that most business owners struggle with. It’s the kind of chore that you forget about once and then all of a sudden you need to spend hours on it to get it in order again. With an expense tracker app for your smartphone, you can simply add an expense when you receive it and take a photo of your receipts and store it with the relevant expense. If you choose a good expense tracker, you can sync your bank feed and your transactions will get stored and sorted for you.
Market using social media
Social networking channels and software like Twitter, Instagram, YouTube, Snapchat, and others have a host of fresh and exclusive marketing opportunities. You can use your social media page to communicate with your existing customers and share updates or completed work with them. You can also use it to reach new customers when you pay for social media ads. The great thing about social media ads is that you can customise the region and the demographic of the people you target to match your target audience.
Managing your calendar and your workload can be tough without a good tool. As much as everyone likes to deny it, you can’t manage everything in your head. A bookings app will help you manage your bookings, time and workload all from your smartphone. Some apps will even automatically add in the time you need to travel from one job to another. A bookings app will also be helpful in the future should you ever need to look back and see when you worked a particular job or how many jobs you did within a certain period.
Find work and advertise your services on a jobs app
With the way we do business becoming more digital, the way people find the right business to hire is also becoming more digital. There are a ton of apps that act as online directories and let you list your business and services. You can use these to find new jobs and reach new customers. You might not get lots of work from one stream but if you use a range of these apps, you’ll greatly increase your chances of getting new work.
You and your staff can download a rostering app to manage who is working when and for how long they are working for. They can use these apps to clock in and out, removing the need for handwritten timesheets. They’ll also get notifications delivered to their phones so they’ll have no excuses about not seeing the roster.
Communicate with customers
Smartphones have added new ways of communicating with our customers. Social media apps and instant messaging are now also being used for business use rather than just personal use. While some people prefer to communicate via email or over the phone, texting and messaging feels more personal and has a better engagement and open rate than emails and you’re not dependent on the client being free at that exact moment like phone calls. You can also use public social media pages to send out customer communications if you have any breaking news that will stop you doing your work, i.e. weather conditions.
There are many ways to do business using a handy smartphone. Choose the best way for the business!
The Most Important eCommerce KPIs That You Need to Focus On
Statistics show that the global ecommerce market is expected to total nearly $4.9 trillion in 2021.
What does this mean for your business? How are you currently measuring the success of your ecommerce? Where can you shift your focus in the future?
Key performance indicators can tell you how to make decisions for your business and show where you are thriving.
Keep reading to learn about the ecommerce KPIs that your business needs to focus on.
What Are Ecommerce KPIs?
Key performance indicators (KPIs) are small summaries of areas within your business and the metrics within those areas. For example, gross profit is a KPI. Your gross profit tells you information about the sales of your business and the profit that it has before taxes.
These indicators not only help with decisions but can determine investment opportunities or product expansions in the future if they are used properly and analyzed by the right people.
Conversion rate is an important KPI because it tells you how many customers that you are actually converting into sales or another step in the sales process. Website clicks, ad clicks, form submissions, and any other touchpoint response is an example of a conversion rate.
This measures taking a customer from a stranger to a buyer and tells you what percentage of people you are currently converting.
Customer Lifetime Value
This KPI is in reference to a customer’s value to a brand over the entire course of the relationship. This is not judged by one transaction but rather their lifetime of customer loyalty. It begins when they first make contact with your business, regardless of purchasing.
Long-term support of a brand, regardless of how many sales you make, is beneficial to the brand. Word of mouth is still an extremely powerful way to gain new customers, and people that have a high customer lifetime value can provide this as a result of the relationship with your business.
While this may seem like a simple indicator to be looking at, your inventory is extremely important to your entire business. Improper inventory management can lead to shortages of products or producing too many units of other products.
Having an organized way to communicate inventory that is easy to digest is a key performance indicator that you cannot ignore within your business. Your clients and customers will be relying on you to know your inventory when they would like to place an order.
For more information on how to increase your ecommerce fulfillment for your orders, click here.
Get Started Today
Now that you have read about the ecommerce KPIs that your business needs to focus on, you can get started today. The ecommerce metrics will help you see where there is room to grow and what areas need additional attention on a daily or even hourly basis. By monitoring and measuring these indicators on a regular basis, those involved with the site can make recommendations for improvement based on real, actual data. Instead of making decisions for changes based on a gut feeling, KPIs can help lead to changes that immediately improve statistics like bounce rate, time on site, and so on.
Check out our blog for more informational articles like this one.
Is it a good idea to organize a virtual fundraiser?
Fundraising activities have long been a successful means of raising funds and gaining recognition for your charity’s mission. However, most of these in-person activities have been delayed or rescheduled because of Covid-19 and social distancing limitations. As the coronavirus epidemic a year ago, charity organizations and other charitable groups have adjusted and found new ways to raise funds. Moving your scheduled in-person fundraiser online by organizing an online charity fundraiser is one method to do this. There seem to be several options for conducting an online fundraising offsite due to the internet and advancements in online video technologies.
Factors why your foundation should conduct a virtual charity event:
It can be intimidating to organize a virtual fundraiser event if your organization has rarely done it before. Moreover, they’re relatively simple to organize, and they arrive with a slew of extra advantages that you won’t find with a regular in-person fundraiser. The following are some of the reasons why your nonprofit should organize virtual fundraising events:
Bring more revenue streams:
Because of the costs of delivering materials, producing t-shirts, publishing banners, and so on, the entry hurdle for advertisers at in-person activities can be relatively high. On the other side, virtual sponsorship can be quickly set up with a bit of monetary donation and the release of your foundation’s strength gain. Because employees and funds for public games are not required for virtual fundraising, smaller companies and organizations can support your cause.
Boost your donor involvement:
Whenever it relates to getting your contributors connected with your organization, virtual fundraisers give you many alternatives. Participants can engage in surveys, discussion forums, and discussions using network technologies, making it easier to access relevant election resources. Digital fundraisers, either through tweets or gift trackers, are terrific ways of engaging and converting potential funders into champions of your cause.
Recruit new sponsors:
Among the most important reasons to hold virtual fundraising is making your program more available to new donors. It allows people who would not have been eligible to follow in the past to do so now that they have access to the internet. Online fundraisers enable your followers from all around the world to participate in and contribute to your nonprofit’s event.
You must consider costs while planning large-scale in-person fundraiser events. This might include everything from venue rental and food to transportation and utility expenditures. You can save your organization money and time by hosting a virtual fundraising event because you won’t have to pay for some of these things. However, you can concentrate on using your online fundraiser to gather donations for your charity.
What’s the distinction between a virtual and traditional fundraising event?
The far more apparent distinction among the two kinds of fundraisers is that a virtual fundraiser takes place online rather than in person. Instead of visiting fans in person and giving speeches in front of enormous crowds, everything is submitted electronically through streaming services, virtual bids, and video conversations. The purpose, though, stays the same. Your organization can still raise funds by allowing donors and followers to join your live stream, engage in your online event, and contribute to it. They allow your nonprofit, as well as your donors, more flexibility, according to some.
Charity organizations have had to adjust and find new ways to raise funds after the coronavirus epidemic. Online fundraisers offer a variety of benefits, including more revenue streams for your nonprofit. They can also help you recruit new sponsors and increase your donor involvement. A virtual fundraiser takes place online rather than in person. Donors and followers can join your live stream, engage in your online event, and contribute to it. The goal is to raise money for a nonprofit’s cause.
Is Forex Trading Profitable? Understanding Two Main Aspects of Trading
Many people make money with forex trading. It is one of the safest ways to make money. However, the complex and lengthy answer is that trading in the foreign exchange market is extremely profitable but certain chances are that you will not achieve consistent high profit unless you have excellent discipline, mental stability and patience. Traders can achieve good returns for some time but consistent profits are much more difficult to achieve, probably because of the market’s tendency to fluctuate.
There are two general types of trading: Long-term and Short-term trading. The long-term trading options involve buying and selling a particular currency pair for a long period of time. There are several advantages of such trades. It gives more scope for learning as well as more opportunities to exercise patience Is Forex Trading Profitable. Moreover, the foreign exchange market keeps on changing and fluctuating; you need to keep up with it.
On the other hand, short-term trading involves buying and selling currencies in smaller quantities. This means that you earn a higher return within a shorter period of time. The lower reward ratio, however, makes forex trading less attractive than the longer-term trades. The short-term trade also has more chances of experiencing an immediate loss; hence, there is a corresponding higher risk factor.
The successful forex traders exhibit three characteristics: discipline, patience and consistency. A trader that has any of these characteristics is more likely to achieve consistent profits over time. This also means that traders have more opportunities to exercise more control over the trades, which translates to more chances for making bigger profits.
Discipline means that traders take advantage of every trading opportunity. A disciplined trader does not allow losses to turn into profits; instead, he or she allows gains to turn into profits. Consistency is likewise essential, as traders have to stick to their system – which means they have to remain disciplined at all times. This also means that traders have to follow their trading system to the letter or risk being kicked out of the system.
Having a good trading plan is the second characteristic needed by successful forex traders. Having a trading plan means that traders are consistently aware of current market conditions, trends and changes. This makes it easier for them to implement their trading plan and maximize trading opportunities. Moreover, having a trading plan makes it easier for traders to determine when it is best for them to take advantage of trading opportunities.
Patience is the third characteristic, which makes forex trading profitable for some but not for others. Some traders prefer to stay in open positions, regardless of market changes, until they generate small profits. On the other hand, some traders tend to get involved in risky trades right away, regardless of market changes. Either way, the key to succeeding in this business is having the ability to control your emotions. Always be aware that even if market trends indicate that it is time to sell, a trader cannot react emotionally to those signals, and he or she will end up losing more money.
These are the two main characteristics that make forex trading profitable for some but not for others. There is a difference between success and failure in this business. Some traders fail because they let their emotions get in the way, while some succeed because they are disciplined enough to stick to their trading system. The important thing traders need to know is what kind of trader they want to be. If they choose to get involved in fast-paced, high-risk trading, then they will definitely lose money.
Quick ways to improve your eCommerce sales
The outcome of any business is to make better sales at the end of the day. Entrepreneurs (new or old) keep trying new things out to entice the audience with their sales pitch. It is not only to sell the product but to have a long-term association with the customer for an extended period.
Since the business world has gone virtual, entrepreneurs have more scope to present their products and brand. It has led to the boom of the eCommerce business. The public is more interested in contactless shopping and delivery – thanks to the pandemic and quarantines. People prefer to shop online, be it a local store’s website or a shopping website giant!
If you are new to this online business or stuck at a place where you don’t understand how to improve your visibility online, check these below points out. I’m sure you’ll find a solution.
Retargeting is a stratagem used by business owners to the customers who already have visited the site. It is also known as remarketing. The sole purpose here is to call back the general surfers to become potential customers.
Let’s say, a person is just window shopping through your website and they close the tab without checking out any product. You can remind them or offer them better prices to keep them involved in the purchase. It is easier to get an already known customer than trying to get new ones.
Communicate with the masses
Sure, social media is an interesting means of marketing. It will keep your brand’s buzz around. And, interaction with the general public would mean that you are an engaging brand. You can talk to the masses at once.
However, emails make it more personal. It is more of one-to-one
conversation than just posting things and hope that people will relate. Create an extensive list of your potential and existing clients and send them emails with regular offers and sales. To gather more contacts, you can use email lookup tools like GetEmail.io. This AI-powered tool with an extensive database will answer your question about how to find email addresses.
Show them what you got
Did you know that 77% of online shoppers check online reviews before making any purchase? That shows the power of a good review of your brand. Collect testimonials and showcase them on your website.
After every purchase, ask your client to review their experience. Once you gather the numbers, you can flaunt them to show the efficiency of your brand. Try to showcase your diverse features like easy payment gateway, simple tracking, different payment options etc. It will create a sense of trust with the customers.
A satisfied customer is a happy customer. And a happy customer would mean more business. Always remember to be courteous towards your clients when dealing with their issues. If they have any problem with your product, help them resolve the issue and make the process simple.
And you can take the extra step of giving them a coupon as a token for the inconvenience. Such simple gestures play a pivotal role in making an impression in the customer’s eyes. Offer them more than what meets the eye. While they’re at the checkout section, give them an additional 5% discount on the next purchase. It will make a good impact while the customer will come around the next time they need anything.
Hope you liked the tips and insights. Is there anything else you want us to add? Let us know.
How to Use Technology to Make a Perfect Business Plan
Technologies are playing a vital role in almost all types of business development in different ways. The aspects and parameters of the technologies and efficiencies are of different types. Proceed with careful analysis and proceed to access guaranteed and fast accessibility resources from Digital Supermarket according to the interests and preference levels of the people. Approach through online quick and fast accessibility resources to best match with the interests and priorities levels of the people according to their needs. Business technologies and roles are of different types and it has a unique identity in almost every type of business plan that makes it attractive and more interesting oriented.
Choosing digital tools for your businesses can be fast and quick accessibility resources at the time of your needs and can approach through genuine resources to find the best and perfect possible solutions according to the needs and preferences levels of the people. Approach from online easy and quick accessibility resources and find the best and smart feature plans according to the priorities and personal interests of the people. Role of business technologies are of different types and almost every sort of technology and its impacts are of different types.
With quick and easy accessibility, there are lots of useful plans and interesting features that can be explored according to the priorities and the personal interests of the people. Cloud storage ideas are of different types and they show their impacts and positive inspirations to find the best and perfect possible solutions according to the needs and priorities levels of the people. Hundreds of digital tools are using in various business goals and to find the best and more compatible solutions with fast and more compatible features. Each and every type of business plan has some unique and fast result-oriented plans to avail the online and quick accessibility resources.
Business planning can be one by chasing the best and smart feature plans and to get satisfied to access the guaranteed and fast accessibility resources. Comparisons of hundreds of tools are more compatible and have a user-friendly interface to approach through easy and fast accessibility resources. Find & compare business technologies by choosing smart and quick accessibility of resources. Due to having more digital marketing trends, the choice of the technology and selection of the best business planning is playing a vital role to achieve progress to access guaranteed and fast accessibility parameters.
Selections of the best digital tools are greatly influence to find the best and perfect compatible feature plans. Show your confidence levels to access online and fast accessibility resources to get satisfied and to match with your personal interests to proceed with simple and quick accessibility resources, Show your personal interests, and try to show your business objectives to get the targeted plans. Getting smart choices and choosing the best and smart choices are greatly influenced in business planning to find the best and perfect panning to get advantages and to match with your priorities according to the future returns and expectations levels.
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