How would you like to make $1.2 million?
All you need is a site url like MM.com, valued at $1.22 million, and counting!
Buying and selling websites can be a lucrative business. You don’t need to have much money to invest to get started, but you do need some technical knowledge about what it takes to buy and sell websites. In this article, we will discuss the benefits of buying and selling websites, as well as how you can make money from them by following these steps:
Contents
Find an Undervalued Site
Let’s start by looking at what you should do before buying a website. It’s always a good idea to look for an undervalued site. Why? Because if you find one, then it has the potential to be worth more than what you paid for. The low price point doesn’t necessarily mean you won’t be able to flip the site.
There are many ways to go about this, but your best bet is probably using online marketplaces. Some other avenues you might want to explore include buying up expired domains or auction websites like eBay where you’ll have more flexibility in terms of price points and what kind of websites are available.
Market research will help narrow down potential options before settling on one with which to negotiate purchase prices (or bidding). You can find online domain tools that offer data around domain expiry dates as well as who owns them at present. Finally, once you find the right website, go ahead and buy it for less than its worth.
Selling Your Website
Before you put your website up for sale, make sure you know the right price to ask for it. A website should be sold based on its value to any potential buyer. A website’s worth is determined mainly by:
Pagerank, Domain Authority and Traffic Rank (links from other sites), Social Media Following / Shares, Revenue Potential, Industry Specific Value (e.g., Technology).
Next, you may wish to consult with business brokers or solicit a valuation for your company before deciding how much you want to sell it. Talking to a 3rd party can make it easier to set an asking price and time frame in which offers are accepted. If your website has been around long enough that there are no previous valuations available then make sure that you have researched comparable sales so that you know what is reasonable for your sale.
Find the Right Buyers
How can you be sure you’re offering your website to the right buyers? To set yourself on the right sales path, you’ll need to ask a few questions.
If we’re not sure who will buy a website then we list it for sale on websites where people can browse listings without paying anything upfront.
For instance, does the buyer have a similar target market? Are they interested in your website’s products or services? Does the service charge fees for transactions and purchases? Understanding your buyers is the best way to offer them websites they’ll be eager to bid on.
You might be wondering, “is there a way to narrow down potential buyers of your website?” The answer is yes. You can narrow down your search based on whether potential buyers are likely to be successful with the website as well as other factors like business model, and revenue systems.
Certain online tools allow you to find websites that match yours by criteria such as owner type (individual businesses), niche focus, domain age, monthly page views/traffic volume, and so on.
SEO and Websites
Next, let’s dive into what SEO for websites is all about, and why you should invest in it. Website SEO is the process of optimizing a website so that it ranks higher in search engine results. It’s important because more people are doing their research online and not just relying on TV ads to find what they’re looking for.
Having your site show up near the top of Google can be relatively easy, but also requires some hard work from someone who knows how rankings work.
We suggest checking out: Google RankBrain. This is the name of the computer program that calculates a website’s rank for search engine results, and it shows how we use these websites. For example: improving your web content to include keywords, a call-to-action button, links back to other posts/pages on your blog or website, and images will make your site more valuable.
Use Social Media
Next, increase the value of your website before selling it by using social media. Social media has become a valuable tool to make your website more searchable and increase traffic. However, if you’re not using social media the right way, it’ll wind up being a big waste of your time.
To use social media the right way, you should be aware of the content that you are posting on social media sites like Facebook, Twitter, or Pinterest. Other users may have access to your posts and could share them with others who do not know about your website. If someone doesn’t know what they’re clicking on and clicks it, there’s a chance they will get spam or malware. This can happen if they click on links from unknown sources.
Start Making Money
The internet can open up new worlds for you to earn a sizable income selling websites. However, it’s not as simple as just finding any old website and purchasing it. You need to do research on what sites are out there, figure out how much they cost in terms of both time and money, then decide which one will be best suited for you!
Start looking up low-priced websites now so that when you have some extra cash lying around (which we all know happens occasionally), you already have something picked out! For more great tips, read another article!
