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Money & Market

Guide to local SEO for large enterprises



Guide to local SEO for large enterprises

Local Search Engine Optimization (Local SEO) is similar to Search Engine Optimization (SEO). It improves the quality and quantity of website traffic to a website or webpage from search engines. It also affects the visibility of the website or webpage in search engine’s unpaid results. Predominantly, Local SEO focuses on the optimization of huge businesses’ presence so that their presence will be shown by search engines whenever local people search.  In order to make local SEO succeed, businesses must develop an ongoing plan which is scalable. Now let us see some ways of practicing local SEO for large enterprises.

On-Page Local SEO

It is one of the best practices of local SEO. The on-page local SEO practice has city and state in the title tag of all store locator pages. You have to ensure stored pages to be indexed by search engines and show clear and clickable mobile elements. You can implement local schema markup on all locator pages. You can also create and enact a plan for local content opportunities. These plans can be incorporated on the blog or can be used directly on locator pages. To practice this SEO, you should take a disciplined and consistent approach to add new content to your store pages.

Citation Management

The second best practice of local SEO is citation management. To practice citation management, you should create a Google My Business profile. There are many large enterprises that submit citations using automated tools. But they utilize the ‘set-it-and-forget-it-plan’. Although the automated citation tool is used, it is not a ‘set and forget’ checklist item. Many SEO services USA can help you to create, verify, and optimize listings for multi-location brands. They use scalable tools that are for large enterprises with over 100 stores. They also help in pushing citations, clean up duplicate data, and adjust incorrect data.

Local Link Building

The third most popular practice of local SEO is Local Link Building. You should not ignore the local link building for the reason of the sheer volume of locations or for fears of having limited impact. Many large enterprises make the mistake of ignoring it. Though the large brands connect with the community, they forget to increase the involvement of linking. You can take an inventory of all PR events and organize an outreach process to make sure you receive a link back. This practice does not have any checklist. You should also sponsor events and support other businesses.

Google My Business

The fourth practice is Google My Business. You can create and submit a Google My Business listing. You can maintain the practice by updating NAP (Name, Address, Phone) for all stores regularly. You should also upload a storefront image for all locations. You can also choose 2-3 authentic business categories in your profile. Local SEO tools have enterprise-friendly features that allow managers to get notifications whenever a user leaves a review. You should create a few generalized templates that can be referenced while answering customer feedback.  


This practice has no link with technicalities. It is a basic practice of avoiding mistakes that make your business infamous. You should always ignore customer feedback. But sometimes, you can randomly respond to them. You must not have any company-wide proactive review gaining plan. You can also let all your customers leave feedback without incentives. The more you give feedback, the more obtained. Well, these reviews can be managed through an internal CRM system or automated tools.


Five major ways to practice Local SEO have been given here. If you have gone through it, then you have already achieved a brief idea about how to rank your site higher. Well, just access your site and get started. But be sure that you will do the practice with the utmost care to configure and maintain the goodwill of your large enterprise.

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Money & Market

Limitations of Bitcoin



Limitations of Bitcoin

We all know that there are many advantages of using bitcoin and actually bitcoin was started to solve the problem of payment. As we all know that if there is an advantage, there will be a disadvantage and it applies in every aspect.

So we will see the disadvantages of bitcoin

1. Not Widely Accepted:-

Bitcoin is known as a globally accepted currency that can be used by every person but it is not widely accepted. Yes, that’s right, it is a globally accepted currency but not widely accepted. In some countries, bitcoin is restricted because it is decentralized i.e. there is no control of the third party on bitcoin such as the government and if there is no control of government means the government cannot deduct tax and if the government cannot deduct tax, so they cannot accept bitcoin in their country.

The second reason is most of the population are not aware of the use of bitcoin. They do not know how to use bitcoin, they think it is very complex. So bitcoin is not widely accepted although it is a global currency.

2. Chances of Fraud

If something is popular then some bad people come to crash this popular thing. Since bitcoin is a cryptocurrency or digital currency so there will be hackers that are always looking for a weak point of exchange so they can crack that exchange and can steal all the bitcoins. 

There are many scams which is the most common and this is the biggest limitation of bitcoin because want more security if there will be no security or protection then people will not try this bitcoin platform.

Malware attacks:- Today’s era is the digital era, and the internet is all over the world, almost 99.9% of people use the internet all around the world and when we visit sites there are some links that inject viruses into your computer and the virus can destroy the data or steal the data of your computers.

Social Media Frauds:- Almost all people use social media for entertainment purpose and business purpose and educational purpose and there are some scammers who try to target that people who are not aware of bitcoin, they said we are bitcoin agent and you can double your money by investing in it and we will take little commission from your profit. 

So there are many scammers and hackers thus this is the limitation of the bitcoin platform.

3. Not Convenient for every aspect:-

It is true that bitcoin is very popular but it cannot be used in every field or at every place. As we know that it is very beneficial for international transactions for merchants but if the customers are not willing to pay with the bitcoin or they don’t want to use bitcoin as a payment method, what can you do? Nothing, right? 

When people go to market for shopping what is the most preferable and convenient method for payment, bitcoin? No, the most preferable method is cash, debit or credit card, or another online payment method like Google Pay, Phone Pay, Paytm and there are a lot of payment methods that are more secure directly attached to a bank account. 

Bitcoin is decentralized and it does not provide security so it is not convenient in every aspect for payment. 

4. High charges for Peer-to-Peer 

Peer to peer transaction is a very safest transaction in bitcoin because you can purchase bitcoins or sell bitcoins in your local by using the local bitcoin exchanges and Bitcoin ATMs.

You can easily buy bitcoin through bitcoin ATMs which is like deposit money in bank ATMs but the limitation of bitcoin is that they charge a high amount of fees for peer-to-peer transactions. The fees may vary according to the location from 5% to 10%. 

First of all, you need an account on a local bitcoin exchange and after creating an account you can find sellers and buyers in your local area and this is the limitation that these websites charge 10% to 20% commission in each and every transaction.

5. Too many exchanges

Bitcoin came into existence to remove the middle man to reduce the transaction cost but there are many exchanges of bitcoin that are increasing rapidly and by increasing the number of bitcoin exchanges people are confused which one is better for them with high security and protection at minimum cost.

Since Bitcoin exchanges providing the facility to convert the bitcoin currency into a local currency for bitcoin users, so they charge a high amount of money to convert currency.

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Money & Market

Crucial tips you need to follow while choosing a bitcoin trading platform!



bitcoin trading platform

Bitcoin trading is a popular activity nowadays, but it is full of risks too. There are no laws imposed on bitcoin, so frauds and scams are common in bitcoin trading. So, if you are planning to begin with bitcoin trading, you must find a reliable, safe, and trusted trading platform first.  There are several trading platforms over the Internet, such as, but all of them are not safe. So, you must keep the following factors in mind while selecting a bitcoin trading platform.

Legal restrictions and permissions

There are numerous online bitcoin exchanges, but most of them only allow users from a certain region to trade bitcoins. So, it is crucial to check the geographical location and restrictions imposed by the trading platform before making a decision. There is no use in signing up on a bitcoin trading platform that doesn’t even allow you to trade. There are several laws and regulations related to bitcoin trading, so you must know all of them before choosing a bitcoin trading platform.

Trading volume 

Trading volume is another factor that you need to consider. Trading volume refers to the number of trades made on the platform by traders all over the world. Higher trading volume means more traders trust the platform, and it is a positive sign for you too. So, if you want to choose a reliable and safe bitcoin trading platform and you must go for the one with the highest trading volume. The larger volume of trading means that there is higher traffic on the platform, and it will make it easier for you to find a buyer or seller while trading bitcoins.

Security level 

Bitcoin is a decentralized cryptocurrency with minimum rules and regulations, which makes it the primary target of hackers. So, if you are planning to trade bitcoins, you must find a trading platform that offers you maximum security. You must check the security features while choosing a bitcoin trading platform as it is essential. There are many security features that you need to focus on, and one of them is two-factor authentication. 

It is a security feature that ensures that whenever anyone would try to sign in to your bitcoin wallet or account, you will receive an authorization code, which will alert if someone unknown is trying to access your bitcoin wallet. There are different types of security features, and you must choose a trading platform that offers you the best security as it will enhance your trading experience to a great extent.

Trading fees

Bitcoin trading is not free as all trading platforms charge some fees from the traders. So, before you choose a platform for trading, you must consider the fees and charges so that you can pick the one which allows you to trade bitcoins at minimum cost. If you are an experienced bitcoin trader, fees should not affect you much, but if you are a novice trader, it is a crucial factor that you need to consider. The trading charges can affect the cost of trading and profit margin to a great extent.

 So, you must choose a platform that charges a reasonable trading fee. If a platform is charging too low, it might be fraud, and if it is charging too high, it will spoil your budget. So, you must choose a bitcoin trading platform that charges reasonable fees and offers excellent features.


With a massive range of options in the market, it has become quite challenging to choose the best bitcoin trading platform. So, if you want to pick the best option easily, you can simply check the reputation of the platform among the traders. If a platform has a good reputation, it is a clear indicator that it is safe to use. So, you must check the reputation of the platform before starting trading on it. There are different ways to do it, but one of the best ways is by reading online reviews.

There are numerous websites where bitcoin traders post reviews about different trading platforms and share their experiences. You can read those reviews to get a clear idea about the best options in the market and choose the most suitable platform for bitcoin trading.

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Money & Market

Who is producing bitcoin, and how bitcoins come into existence



Who is producing bitcoin, and how bitcoins come into existence

In today’s era, bitcoin is more popular, and the price of bitcoin increased tremendously; and when bitcoin came into existence, the price was very low, and after people started joining the network, it becomes the popular platform for trading and payment gateway. So in this article, we will discuss who is producing bitcoins and how bitcoins came into existence.

Who is producing bitcoins?

Bitcoin is produced by minors, and without minors, bitcoins cannot be produced. So in the production of bitcoin, there is a major role or mining and minors. So let’s discuss what mining is and who are minors?

What is mining?

Mining is a process to produce more bitcoin in the bitcoin network or bitcoin ecosystem. In simple words, it is a process of creating a new bitcoin, and without bitcoin mining, the bitcoin cannot be produced it means that it works on computer computations.

There are complex math equations; if you can solve those equations, it means you can generate new bitcoins and circulate them to the bitcoin network. When you start mining bitcoins or generating bitcoins, then you will become an integral part of the bitcoin platform, and your responsibility is not only up to securing the network, but you must have to create new bitcoin for bitcoin users.

Bitcoin generating power of bitcoin minors depends upon the difficulty rating, and if there will be more difficulty rating, it means more bitcoin minors with computational power, and if there will be less difficulty rating, it means there are a small group of minors competing with each other.

Who are minors?

Minors are the person who has more mathematical knowledge to solve the complex mathematical equations to generate more and more bitcoin. If you want to be minor, you must have proper knowledge of math because no one can become a minor, and no one can produce bitcoin. It is not an easy process.

What is the History of Bitcoin Mining?

In the initial stage of bitcoin, mining was easy because there was less hardware requirement, and the computation was easy. After passing the time, people started joining bitcoin networks, and with this tremendous change, people were increasing day by day, and by increasing the size of the network, the computational equations became more and more complex, it required more hardware.

Hardware usages:-

When bitcoin came into existence in 2009, mining was very easy, and because at that time there is low competition in the mining process, and after launching the bitcoin, the founder of Satoshi Nakamoto, mined a few bitcoins in few days as per bitcoin rejoin. How?

Bitcoin mining is done on the computer hardware to solve the mathematical equations, and at that time, you could produce new bitcoin with your CPU (central processing unit); yes, it is true, at that time, you need only a CPU to solve the mathematical equations. With the help of a CPU processor, the founder had produced bitcoin easily.

Upgrade to new hardware technology:-

After launching bitcoin, people joined increasingly, and with increasing the number of bitcoin users, it was difficult to generate new bitcoins because people started using bitcoin as a preferred payment method, and it is essential to produce more bitcoin for trading.

When the CPU failed to solve the complex mathematical equations, then a new tool or hardware device named GPU (Graphics Processing Unit) is also called a Video card. It is more powerful than the CPU. GPU is made for solving complex mathematics problems.

So it was the fast method and convenient method for solving the problems and generating more bitcoins with speed. But the technology was not till GPU. The developers or computer engineers were thinking, the number of bitcoin users is rapidly increasing, and after that time, the mathematical equations will be more complex, and we need more powerful hardware for generating new bitcoins.

So they were thinking of discovering new hardware that would be faster and efficient for producing new bitcoins than CPU and GPU. Then they invented FGPA, which was much faster than GPU, and after that, they invented ASICs, which are more updated, faster, and efficient than CPU, GPU, and FGPA; by this device, the computation was easy.

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Money & Market

What are the different types of wallets that you can use?



types of wallets

Bitcoin is a highly popular digital currency, and being digital, it is evident that it cannot be stored in a simple locker. Bitcoins are stored in special digital lockers termed bitcoin wallets. There are several kinds of bitcoin wallets in the market, and each one of them has varying features and functions. If you are interested in bitcoin trading, you can easily use the app and trade bitcoins. Some of the most popular types of bitcoin wallets are explained in the following paragraphs.

Hot wallets and cold wallets

Before you learn different types of bitcoin wallets, you need to learn about the two categories in which all the wallets are distributed. There are mainly 2 types of bitcoin wallets; hot wallets as well as cold wallets. Hot wallets are online wallets that allow you to access bitcoin through the Internet but are more exposed to risks. Hot wallets are more prone to DDOS attacks, malware, and phishing as they are always linked to Internet and are easy targets for hackers. But there are highly convenient to use and offer excellent accessibility.

Cold wallets are wallets that are primarily used to store the bulk sum of bitcoins for a long duration. These wallets are easy to set up and offer maximum security for your bitcoins as they are not connected to the Internet. So, if you are looking for quick access and ease of use, you must go for the hot wallet, but if you want maximum security, there is no better option than a cold wallet.

Hardware wallet

If we talk about cold wallets, one of the most popular types of wallets is the hardware wallet. It is a USB device with an OLED screen in which you can store bitcoins and access them using the navigation buttons on the side. It has no battery, and you can easily connect it to any PC and access the bitcoins and make transactions. It is a bit expensive, but the features and security offered by it make it completely worth it. It may not be as user-friendly as the other options available in the market, but they are surely more secure than them.

If you are a novice bitcoin user, it might not be the right option because it is costly and has a complex user interface. But if you want to keep your bitcoin safe from hackers and malware, a hardware wallet is a wallet on which you can rely without even thinking twice.

Paper wallets 

These are cold wallet which stores the private keys in the form of a QR code which is imprinted on a piece of paper. Paper wallets are highly secure as there is no risk of cyber-attacks, but it does have some drawbacks. One of the most significant issues with them is that they can’t be reused. You can use a paper wallet for once only, and for another transaction, you will have to get a new wallet. Moreover, you need to be highly cautious while using it as if it gets damaged; you may lose access to your bitcoins. You also need to store a paper wallet carefully as anyone can use the QR printed on it to gain access to the bitcoins store in it.

Web wallets 

If you spend most of your time on the Internet, a web wallet can be a great option for you when it comes to storing bitcoins and making transactions. Web wallets are online wallets that you can access by visiting a certain URL through any browser. Some of these wallets store the private keys on the server, which makes them open to DDOS attacks, hacking, phishing, etc. There are two types of web wallets; hosted and non-hosted. You must pick a non-hosted wallet as it will offer you complete control over the private keys. If you are using a web wallet, you must store a small number of bitcoins in and make instant transactions.

Desktop wallets

Desktop wallets are software packs that you can install on your system and make bitcoin transactions. These wallets are highly convenient to use, but you better ensure that you have a good antivirus installed on your computers. Desktop wallets provide excellent anonymity along with fantastic privacy. But you need to take some precautions while using them, such as creating regular backups, using antivirus, activate firewall, etc.

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Money & Market

What are the differences between Bitcoin and Gold?



Early precious metals like gold and silver were considered valuable assets, but with the emergence of cryptocurrencies, Bitcoin has been referred to as Digital Gold. Many people have given bitcoin the name of digital gold because of its value, but is it digital gold? Is there any comparison between gold and bitcoin? This has confused investors, and they don’t know whether bitcoin makes a good investment or gold.  You can visit homepage if you want to make quick profits from bitcoin trading.

In reality, it entirely depends on one’s goals. Each person makes investments with different purposes, and in the case of bitcoin and gold, it is the same. Bitcoin is often considered a better investment but only to gain short-term profits because its market is highly volatile and has equal risks of losing and earning money. On the other hand, gold is considered a stable investment because there aren’t any risks involved, and it will surely provide interest or return if invested for the long term. 

Here, let us compare both gold and bitcoin by knowing their benefits and detriments. 

Bitcoin’s Pros and Cons

A medium of exchange

Like fiat currencies, bitcoin is also a currency in its digital form. Bitcoin is designed to provide the financial world a medium of exchange. It can be used anywhere to purchase goods and services. Some people also prefer to use it as an investment opportunity. 

Can be easily purchased and sold

Bitcoin isn’t present in physical form but is a digital currency. It can be easily purchased from crypto exchanges using fiat currencies, and bitcoin holders can also sell it in exchange for fiat currencies. Suppose you have invested in bitcoin or have accepted it. In that case, you can also exchange it for fiat currencies or can transfer it directly to another party and can get the payment in fiat currencies. 

Emerging investment

It’s been around twelve years since bitcoin came into existence, but it is still new compared to fiat currencies. Because it is new, people often consider bitcoin as an emerging investment that can change the world with the increase in its value. Entering the bitcoin market at the right time to invest in it and exiting at the right time can provide you maximum profits. But if you don’t read about its network and without doing technical analysis, you invest in it, and you can lose all your investments. 

Volatile nature

Bitcoin is an emerging technology or investment whose market is exceptionally volatile. There are wild price fluctuations in the bitcoin market, which is a major detriment to the bitcoin network. 

Less secure

It is a digital currency, and it is stored digitally, which makes it highly susceptible to scams and attacks. There are wallets in the form of an app used to store bitcoins that can be easily hacked if not appropriately secured. If your wallet gets hacked, all your investments are gone. 

Gold’s Pros and Cons


Gold is a stable investment because it isn’t affected by the inflation period and doesn’t have any volatile market. It has proved to be a valuable asset whose value keeps increasing over time, especially at the time of recession in the economy. From ancient times, gold has been considered a stable and valuable asset for sure. 


There isn’t any risk to gold, unlike bitcoins. Gold is too stored in safe places like a vault and not stored digitally. You can store your gold in safe lockers in traditional banks and can anytime check on your investment. 

Not a medium of exchange

In times of economic crisis when there will be no value of fiat currencies, gold can never be used as a currency or a medium of exchange. Nothing can be purchased using bitcoins. For sure, there is worth of gold, but it cannot behave like a currency or medium of exchange and can be used to purchase goods and services. 

Risk of theft 

Investing in a precious asset like gold means you own a physical asset with you that is required to be stored at a safe place. Gold is a precious metal, and therefore it must be stored in a safe. There is always the risk of theft when it comes to valuable assets. 

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