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8 Keys to a Small Business Website That Works

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Small Business Website

A professionally appealing website is crucial for the success of every business, irrespective of its size and nature. Having an up-to-date website becomes a necessity if you are conducting business online. However, even if you don’t directly sell products online, having a good website serves as an extended business card. It is not easy for small businesses to compete and stand out in the online marketplace with thousands of well-established websites.

If you are looking forward to starting a small business website for your home-made chocolates or trying to increase the effectiveness of your current hardware store website, read the key tips below.

  1. Primary Purpose of the Website

First of all, you need to have a clear idea of what exactly do you want your website to do for your business. Are you only going to sell products? Are you going to start a blog to deliver treasured information about your trade? Knowing the answer to such basic questions will help you make the development strategy and you will be able to communicate properly with your web designing and development team about your expectations.

The homepage of your website should be a perfect blend of written text and high-quality images representing the services offered. Not only this but with a clear goal in mind you will be able to guide your content writer to write accurate information on the ‘About Us’ page. On this page, you can even include ‘staff bios’ to humanize your business while letting customers know that you folks are experts. Also, you can include a brief history of what made you start this business, various obstacles that you mastered, and awards which makes your company special to build a reputation among potential buyers.

  • Domain Name

Most small business owners make this mistake and get over creative with domain names. However, simplicity is the best policy when it comes to finalizing the address of your website.

Tips for choosing a good domain name

  • Easy to spell and write
  • Avoid slangs, numbers, hyphens, and special characters
  • Short, catchy, and easy to remember
  • Use proper domain extension

In other words, the domain name is the key part of branding, and hence it becomes crucial to ensure that the name itself is a representation of your business.

  • Good e-Commerce Platform

You need right platform for your business if you are planning to sell your products online. Popular e-commerce business platforms for small businesses include WooCommerce, Shopify, Wix, and BusinessSqaurespace. All these platforms come with their specific set of features. Study all such platforms individually and you will be able to hand-pick one as per your commercial necessities within no time. WooCommerce is one of the most popular platforms for small business e-commerce websites. Take help from professional web designers while building your website on WooCommerce.

  • Professional Appearance

A simple, clean, easy to navigate and unique design will create a long-lasting impact on visitors’ minds. Too much information mixed with a complicated design often distracts the visitors. An uncluttered and sleek webpage automatically makes your website appear more professional. After all, a pleasant user experience is the primary goal of your website.

If you are selling products online only, then you need to fill the void of a physical store with superior quality product images from different angles. Crisp and appropriate product descriptions are other symbols of professionalism. Make sure to give equal weightage to the page displaying your products and your homepage.

  • Unique and High-Quality Content

Most small business website owners often ignore the content writing part and instead focus on the designing and development aspect more. Most e-commerce websites deal in selling similar products with similar product titles as well as product descriptions. Hence, due to the inability to create unique content with relevant keywords, the business suffers huge losses as it becomes difficult for search engines to find your business. While offering discounts or occasional sales, the headlines hold major power to attract or repel potential customers.

  • Trust

Do not forget to add a dedicated ‘Contact Us’ page containing important information such as your email address, phone numbers, a physical address of the store along with hours of operation. This will be the first step towards making users believe that they are not dealing with a fraudulent company.

The second step is putting Secure Site Certificates in prominent locations so that users can enter their card details while making a transaction without any second thoughts. Lastly, make certain to answer possible visitors’ questions with the brilliant customer service.

  • Search Engine Optimization

SEO Toronto plays the role of driving traffic to your website by making sure that it ranks higher in the Google search results. Good search engine optimization means that every single page on your website contains appropriate title tags and meta tags with an accurate number of keywords. The popularity of your business on social media will also lead to a higher ranking. There are more than 200 ranking factors like this. A professional web designer Toronto with good SEO knowledge will be able to make your website SEO friendly.

  • Website Maintenance Plan

The last step to make your small business website success is to ensure that it won’t get hacked. The web maintenance plan includes making use of performance data to fix errors, running regular security scans to ensure the absence of malware, backing up the website regularly, keeping the software up-to-date and, allowing users to provide feedback and improving your website based on their feedback. This plan also includes making use of traffic data to learn about the needs of your audience.

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How JewelFlix is Changing Jewellery Business in India

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The internet has made shopping so easy for everyone that you can buy anything now at the click of a button. Until now, the Jewellery businesses have been very slow in catching up with the online shopping world. But now, it has been made so easy with just one idea which brought the Jewellery market online.

‘Tansh Jewels Private Limited.’, an already established jewellery firm came up with the idea of doing something which would change the entire industry, in both B2B and B2C. This included Customers, Jewellery Retailers, Wholesalers, and Manufacturers. The idea of “JewelFlix” quickly caught up with the Indian market among both Jewellers as well as consumers.

What Does JewelFlix Represent?

JewelFlix is an online jewellery marketplace where Jewellers from all around India would be able to showcase their products for the whole world to see. When Jewellers were made aware of this venture, they quickly associated with this idea. This was an opportunistic moment to extend their business visibility. From just a small city where they operated in a limited area to a broader reach across the nation. The sellers adopted this and experienced a boost in their sales as well as recognition of the brand on social media.

This exhibition of products was not the only feature of JewelFlix. But they also provided every associated jeweller with their own exclusive website and mobile application for Android and IOS. This allowed individual Jewellers to develop their own brand and customer loyalty.

For people, this online jewellery shopping store was a place to explore thousands of different and unique crafts of jewellers in India. Now people didn’t need to go from shop-to-shop to find that perfect piece of wedding necklace, ring, bracelet, or any jewellery item. They would just visit www.jewelflix.com and then choose among the hundreds of products listed. Each product has the specifications like weight, purity, metal, brand and various other details mentioned along with the photos of the exact product.

The Success at South Jewellery Show, Bengaluru

The event of South Jewellery Show held on 8th to 10th January 2021 in Bangalore was exclusively held for Jewellers all around India. This was a chance for already established jewellers as well as fresh-in-the-market jewellers to showcase their products among hundreds of other jewellers.

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South Jewellery Show, Bangalore

This event was a big occasion to network and develop new business relationships among Manufacturers, Wholesalers, as well as jewellery retailers. And it turned out to be a big success for JewelFlix as well since they were able to explain their services, features and benefits directly to the jewellers.

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South Jewellery Show, Bangalore

With the aim to digitalise the jewellery industry and collaborate more than 5 lakh jewellers by contributing to creating a Digitalised nation. The Main agenda of JewelFlix is to render the best digital services to their customers by boosting their business online and making their dream come true.

What are the Main Reasons Jewellers Choose JewelFlix?

JewelFlix provides a global business platform to connect with top industry brands of retailers, wholesalers, and manufacturers. The continuous marketing for the associated brands on the website as well as on social media. This widens the range of business visibility and provides with more genuine leads. And one of the most liked and important features is the ability for each individual jeweller to market their own brand using the exclusive app and website.

These are the core benefits provided by JewelFlix and it is believed that more features and benefits are along the way on their platform for the Jewellers in India.

In conclusion, it can be said that JewelFlix is revolutionizing the online jewellery industry for businesses as well as consumers around India.

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Worry-Free Moving: A Downsizing Checklist for Seniors

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According to a survey conducted by TD Ameritrade, 42 percent of respondents said they plan to downsize in retirement.

It makes perfect sense. The kids have moved out of the house, and you no longer need the extra space. All those household tasks – cleaning, maintenance and repairs – that made sense when the house was fully occupied, don’t really make sense any longer. And the added money you spend on a large home could be better used by enjoying your retirement.

The process isn’t always easy, though. Letting go of the family home, and the lifetime of memories therein, can be emotional and laborious – especially if you go it alone. If you are considering downsizing your home (either for yourself or an elderly loved one), you can make the process easier with this checklist.

Talk with Loved Ones

Whether you’re the one downsizing or you are sparking a conversation with ageing loved ones, it’s wise to talk things out. To start, determine the reasons for downsizing: is it a financial decision, for health reasons, or are they looking to make a positive life change? Perhaps it’s all those reasons.

Getting to the root of why downsizing makes sense can help the process along. Next, talk about possible reservations you (or they) might have. Are you nervous about decluttering? Is there trepidation about the move itself? The more you define your reservations, the better you can address them.

Outline Criteria for Your New Home

Besides a smaller size, what are you looking for in a new home? Do you want to be closer to family? Are you craving a community of like-minded seniors? Do you require greater accessibility and fewer house responsibilities? Answering these questions will help guide you toward your perfect home.

Declutter

To set your downsizing adventure in motion, you will need to edit your belongings. For best results, call in the experts for this step. A professional downsizing company can help you declutter and organize your belongings. Working closely, compassionately and patiently with you, they will sort your belongings and spearhead the sale or donation of unwanted items.

Take Pictures

Take pictures of your old home, and if it helps, take photos of belongings you are giving away too. These reminders of the past can help ease the transition. They are an acknowledgement of the significance that your home had in your life, and you can even hang them in your new home as you get used to it.

Leave Move Day to Professionals

When moving day rolls around, you want to focus on bidding farewell to your old home and saying hello to the exciting new chapter of your life ahead. You don’t want to be bogged down with moving logistics and tasks. Look for a professional downsizing company that, in addition to offering decluttering services, offers end-to-end move management, taking care of truck rentals, elevator reservations, packing and unpacking. Leaving move day to the professionals takes a lot of the stress out of the process.

With a few candid conversations with loved ones, some proactive planning and the help of professional downsizing services, your move will be largely stress-free and positive. Now, all that’s left to do is enjoy your new home – and the money you saved along with it!

 

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The Best Secure Payment Methods For You Online Business

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When you have a store online, the most fundamental thing to take into consideration is offering a secure way for your customers to pay. Secure not just for you, but mostly for them. Trust is essential when somebody is going to make a payment through your site. 

Picking the right ones is generally a balancing act, however. You want to provide enough options for your customer to have a choice and not click away for lack of a suitable option. At the same time, you need to make sure that the fees for accepting these payment providers won’t be so high that it cuts into your margins.

In this article, I will go over some of your best options when it comes to accepting payments online for your ecommerce store.

1 – Cryptocurrency

One of the best benefits to having your store online is that you have the entire world as your marketplace. Your customers can be anywhere in the world. The problem, usually, is handling foreign currency and payments. It usually is not worth the effort and expense to have options for those abroad.

With bitcoin, you never have to worry about that. With a digital wallet, you can accept cryptocurrency from anybody without needing to pay a middleman to convert the payment. You accept the coins into your wallet and that is the end of the story. Fees are also very low compared to other payment providers who take their cut as middlemen.

Then, there is the benefit that you could also make more money from the transaction if the coins gain in value while you have them in your wallet. If you are risk averse then you can convert bitcoin to cash right away, but if you want to take a chance you can see if you gain any value from your cryptocoins. 

2 – Paypal

Paypal has been around for a number of years and as such is widely trusted and makes a great option for people to pay. People without credit cards love to use it since it offers a lot of protections for consumers in case of a disputed transaction that many debit card holders don’t have due to their bank not offering them.

And this also works in favor of the seller if there is a transaction that doesn’t seem legitimate. 

Like with bitcoin, Paypal is international and can be used in many different countries to process payments if you have an international presence.  

The biggest problem with Paypal is the high fees, however. 

3 – Google checkout

The world’s largest internet company is of course going to make a splash in the ecommerce world. Google Checkout is the answer to Paypal and is very convenient.

Since just about everybody has a Google account, it is very easy to set up a wallet and make payments seamlessly. The fees are generally lower than Paypal and go down with volume as you use it to do more of your shopping

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The AKR Flatbed Service In Manchester and Its Insight

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Bolton-based AKR Light Highway is one of Manchester’s leading road transport firms. We are strategically in a position for successful implementation in the United Kingdom. We first thrived in the northwest because of our popularity. Therefore in Bolton, Manchester, companies northwest, Wigan, Leigh, Bury, Blackburn, Warrington, and Oldham, we establish close connections with our clients. You can quote today for a shipment.

We have several car models that can satisfy various distribution requirements. We offer an unmatched service. With our flood of cars with all sorts of other special equipment, we will quickly and efficiently deliver your messages.

Manchester Services is the UK’s leading road transport company.

For several years, the road haulage industry has been concerned with AKR Light haulage companies. Our Hauler service was in construction when we saw a niche on the market for a little but competent business. After a careful investigation in this area, AKR Flatbed Haulage has found that one specific item, a personal touch, was missing in larger organizations. This gave us the first idea, and we evolved from it without knowing being in a losing position. We’re glad to report that we’re a leading UK road transport and flatbed rental business!

Manchester Motorway Services

We are nationally-known as one of the best carriers in the UK. To deliver your products in time to a range of vehicles, we provide quick logistic solutions. We sell transportation and distribution in North-West England to all parts of Great Britain. Therefore, we are one of the leading transportation companies in Northwest and Great Britain.

Fleet and Storage Networks, Freight Transporters, AKR Courier, Flatbed.

We are a significant road haulage business in North West. What is a prerequisite in this case;

We provide on-board courier services for customs and time-sensitive shipments.

Move, and customs clearance electric and more can be delivered with parcels, pallets, available products, and Local and international urgent collections and deliveries. Living on the same/next day/guy the same day /Networks UK, Ireland, and Europe Supply proof (POD) is available for all deliveries. We have fully insured cars with goods subject to transit safety. Our transport systems include small, short wheelbase, long roll base, and extra-long wheelbases—our methods of transport methods include. There are a variety of airlines. However, we are genuinely separated from the crowd by our second-not customer service and our satisfaction.

Choose the best UK transportation business.

In the delivery of your goods through AKR transport, a range of vehicles is available. Suppose you need quick, reliable delivery or something fragile in the UK. In our transporter fleet, we have a lot of vans, like 3.5-story beds and 7.5-story beds. Transportation in the UK to your delicate/useful Flat Bed 7.5 Flat Bed forklift cars like 7.5 are perfect because you know that the starting point is remote. One of the key benefits is the forklift truck packaging. The vehicle or curtain is only folded downside, and the car is packed.

Difference between the transport and messaging networks

Differences between transport and courier services are one of the fastest-growing areas in the UK economy. In recent years, this expansion has been rapid. A rise caused this increase. We are a leading company for light and removals in the UK, Europe, and beyond. In the United Kingdom, and Europe and the United Kingdom and from Europe to the UK, we have expert service. In Britain and Europe, we sell domestic and commercial transport while looking for a European removal service at an affordable price. If you wish to have the best Light haulage quote Company in Europe and the UK, contact Williams Light Haulage Ltd today to receive a fast, reliable and affordable offer for your move or delivery.

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HOW TO INVEST AND WHAT PLAN YOU NEED

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What makes individuals rich? Observing the defrayment pattern of various financial gain teams within the makes it clear: Savings. The distinction between the wealthy and the poor is that the wealthy pay a more significant share of their financial gain on savings (pensions and insurance) and education.

When building wealth, conserving wealth, and spending it to subsequent generations, the formula for money success is stunning, but two hundred of citizens have a written set up once it involves investment and even retirement. The contradiction in human behavior is that we tend to area unit rational and capable of coming up with a severe event in our lives. However, this can be sometimes forgotten once it involves investment. You’ll notice that solely a 3rd of investors has a written set up guiding their investment strategy and retirement plans.

WHY IS PLAN NEEDED?

The investment world may be a harsh jungle, a world of murky waters wherever the best and therefore the most organized survive and become eminent whereas the remainder square measure gobbled up. A written set up short circuits our traditional response to one thing as emotional as cash. It prevents the North American nation from resorting to our gut feelings and emotions. Rather than following the herd mentality that will prompt you to form unwise investment selections, a thought can force you to stay to a rational strategy underpinned by basic investment principles.  You will overcome the fear of failure, tendency to approach a specific target.

PROPER ORGANIZATION TO INVEST:

The second most important thing you need is finding a proper organization on which you should invest. Life insurance and other investment insurance companies are more reliable than others. Other companies will take your money, and after some years they will forget you. Invest only in that organization on which you have much more trust than another. And follow the proper strategies and the policies to avail the insurance. Regarding these things, Amtrust.io is the best investment insurance company that you can trust easily.

TAKE A LOOK ON INVESTMENT STRATEGY:

If you are saving for long goals, you may select a lot of aggressive, higher-risk investments. If your goals area unit short term, you may choose lower-risk, conservative investments. Otherwise, you may wish to require much-balanced approach. Many companies have different strategies you should follow up on the best methods as Amtrust.io will provide you with a bonus commission for your business, 10% to 20% competitive commission and allow you to own your business and produce many dollars.

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